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~isPartOf:"International journal of nonprofit & voluntary sector marketing"
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Social Marketing
9
Social marketing
9
USA
3
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3
Advertising effects
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Contraceptive
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Verhütungsmittel
2
Werbewirkung
2
social marketing
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Basil, Michael
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Deshpande, Sameer
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Fussell Sisco, Hilary
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Girard, Aimee Webb
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Golding, Lenette
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Hartman, Rosanne L.
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Lowe, Ben
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Lowe, Julian
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Lynch, David
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Madill, Judith J.
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McCorkindale, Tina
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Mukul, Kumar
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Owusu-Frimpong, Nana
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Saini, Gordhan K.
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Singh, Ajay
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International journal of nonprofit & voluntary sector marketing
Journal of Social Marketing
107
Journal of social marketing : JSOCM
45
Apas Papers
43
International review on public and non-profit marketing
39
Journal of business research : JBR
39
Journal of nonprofit & public sector marketing
36
World Bank Other Operational Studies
35
Health marketing quarterly
33
Journal of marketing management : MM
32
World Bank Publications
28
The SAGE handbook of social marketing
25
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Social marketing for public health : global trends and success stories
14
Macro-social marketing insights : systems thinking for wicked problems
13
European Journal of Marketing
12
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Policy Research Working Paper Series
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
International Review on Public and Nonprofit Marketing
10
SpringerLink / Bücher
10
Strategic Direction
10
Journal of macromarketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
Marketing Intelligence & Planning
7
NBER Working Paper
7
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1
Alternative approaches to decreasing maternal anemia : identifying the need for
social
marketing
strategies to promote iron-folic acid supplementation in the Peruvian highlands
Shaw, Alina
;
Golding, Lenette
;
Girard, Aimee Webb
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
4
,
pp. 325-333
Persistent link: https://www.econbiz.de/10010201102
Saved in:
2
Marketing social missions-adopting
social
marketing
for social entrepreneurship? : a conceptual analysis and case study Marketing social missions-adopting
social
marketing
for soci...
Madill, Judith J.
;
Ziegler, Rafael
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
4
,
pp. 341-351
Persistent link: https://www.econbiz.de/10010201109
Saved in:
3
The role and application of
social
marketing
in managing water consumption : a case study
Lowe, Ben
;
Lynch, David
;
Lowe, Julian
- In:
International journal of nonprofit & voluntary sector …
19
(
2014
)
1
,
pp. 14-26
Persistent link: https://www.econbiz.de/10010483798
Saved in:
4
Perceived superiority of female condoms among female sex workers in India
Singh, Ajay
;
Deshpande, Sameer
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
2
,
pp. 149-157
Persistent link: https://www.econbiz.de/10010351646
Saved in:
5
Communicating "pink" : an analysis of the communication strategies, transparency, and credibility of breast cancer social media sites
Fussell Sisco, Hilary
;
McCorkindale, Tina
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
4
,
pp. 287-301
Persistent link: https://www.econbiz.de/10010439319
Saved in:
6
Social
marketing
on AIDS : using transtheoretical model to understand current condom usage among commercial drivers in Accra, Ghana
Tweneboah-Koduah, Ernest Yaw
;
Owusu-Frimpong, Nana
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
4
,
pp. 241-260
Persistent link: https://www.econbiz.de/10010439322
Saved in:
7
Charity brand personality: can smaller charitable organizations leverage their brand's personality to influence giving
Stebbins, Elizabeth
;
Hartman, Rosanne L.
- In:
International journal of nonprofit & voluntary sector …
18
(
2013
)
3
,
pp. 203-215
Persistent link: https://www.econbiz.de/10010388218
Saved in:
8
What do
social
marketing
programmes reveal about
social
marketing
? : evidence from South Asia
Saini, Gordhan K.
;
Mukul, Kumar
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
4
,
pp. 303-324
Persistent link: https://www.econbiz.de/10010201099
Saved in:
9
Coverage of
social
marketing
efforts in the mainstream media
Basil, Michael
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
4
,
pp. 295-302
Persistent link: https://www.econbiz.de/10010201116
Saved in:
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