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~type_genre:"Bibliographie enthalten"
~type_genre:"Fallstudie"
~subject:"Multinationales Unternehmen"
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Search: subject:"Sportartikelbranche"
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Multinationales Unternehmen
Sportartikelbranche
42
Sporting goods industry
42
Deutschland
18
Germany
18
Brand management
9
Markenführung
9
Beziehungsmarketing
4
China
4
Corporate Social Responsibility
4
Corporate social responsibility
4
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4
Marketingmanagement
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Transnational corporation
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USA
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United States
4
adidas-Salomon AG
4
Austria
3
Celebrity endorsement
3
Celebrity-Werbung
3
Lieferantenmanagement
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Nike <Firma>
3
Reebok International Ltd. <Stoughton, Mass.>
3
Schweiz
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Stakeholder
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Strategisches Management
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Supplier relationship management
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Switzerland
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Österreich
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Auftragsfertigung
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Business history
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Denk, Reinhard
1
Hassan, Ahmad
1
Kulka, Tobias
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Lund-Thomsen, Peter
1
Molitor, M.
1
Wiener, Martin
1
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Comparative perspectives on global corporate social responsibility
1
Duisburger volkswirtschaftliche Schriften
1
HMD : Praxis der Wirtschaftsinformatik
1
VW, Google, H&M, Wal-Mart, IKEA, Inditex, Nike, Red Bull
1
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ECONIS (ZBW)
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Multi-stakeholder initiatives and corporate social responsibility in global value chains : towards an analytical framework and a methodology
Hassan, Ahmad
;
Lund-Thomsen, Peter
- In:
Comparative perspectives on global corporate social …
,
(pp. 241-257)
.
2017
Persistent link: https://www.econbiz.de/10011538819
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2
The company Nike Inc. : best practice strategies and problems in marketing ; a case study
Molitor, M.
-
2015
Persistent link: https://www.econbiz.de/10011350461
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3
Erfolgskritische Faktoren der koordinativen Ausgestaltung und Steuerung von Akteursbeziehungen : Analyse auf Basis einer integrativen Modellierung zentraler Perspektiven der Theori...
Kulka, Tobias
-
2014
Persistent link: https://www.econbiz.de/10010247554
Saved in:
4
Governance von globalen IT-Projekten : eine dynamische Kontrollperspektive
Wiener, Martin
;
Denk, Reinhard
- In:
HMD : Praxis der Wirtschaftsinformatik
49
(
2012
)
284
,
pp. 43-53
Persistent link: https://www.econbiz.de/10009529734
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