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~subject:"Marketing management"
~subject:"Strategic management"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"Strategische Geschäftseinheit"
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Marketing management
Strategic management
Strategic business unit
68
Strategisches Geschäftsfeld
68
Deutschland
17
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17
Innovation
7
Strategisches Management
7
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26
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12
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Zook, Chris
2
Desmidt, Sebastian
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Dubiel, Jörg
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Eisenhardt, Kathleen M.
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Fidalgo, Eduardo González
1
Hofmann, Erik
1
Houthoofd, Noël
1
Martin, Jeffrey A.
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Möller, K. E. Kristian
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Parry, Mark E.
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Academy of Management journal : AMJ
1
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1
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1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of physical distribution & logistics management : IJPD & LM
1
Journal of small business and enterprise development
1
Journal of the Academy of Marketing Science
1
Management decision : MD
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Marketing : ZFP ; journal of research and management
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Organisationsentwicklung : Zeitschrift für Unternehmensentwicklung und Change Management
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ECONIS (ZBW)
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1
Sense-making and agenda construction in emerging business networks : how to direct radical innovation
Möller, K. E. Kristian
- In:
Industrial marketing management : the international …
39
(
2010
)
3
,
pp. 361-371
Persistent link: https://www.econbiz.de/10003976394
Saved in:
2
Rewiring : cross-business-unit collaborations in multibusiness organizations
Martin, Jeffrey A.
;
Eisenhardt, Kathleen M.
- In:
Academy of Management journal : AMJ
53
(
2010
)
2
,
pp. 265-301
Persistent link: https://www.econbiz.de/10003980368
Saved in:
3
Linking corporate strategy and supply chain management
Hofmann, Erik
- In:
International journal of physical distribution & …
40
(
2010
)
4
,
pp. 256-276
Persistent link: https://www.econbiz.de/10003981753
Saved in:
4
Analyzing firm performance heterogeneity: the relative effect of business domain
Houthoofd, Noël
;
Desmidt, Sebastian
;
Fidalgo, Eduardo …
- In:
Management decision : MD
48
(
2010
)
6
,
pp. 996-1009
Persistent link: https://www.econbiz.de/10003996734
Saved in:
5
Kontrainduktion und Innovation : Plädoyer für Feyerabend im Marketing
Dubiel, Jörg
;
Ruhland, Johannes M.
- In:
Marketing : ZFP ; journal of research and management
32
(
2010
)
4
,
pp. 259-270
Persistent link: https://www.econbiz.de/10008772678
Saved in:
6
Do all SMEs practise same kind of marketing?
Reijonen, Helen
- In:
Journal of small business and enterprise development
17
(
2010
)
2
,
pp. 279-293
Persistent link: https://www.econbiz.de/10003991920
Saved in:
7
The desired level of market orientation and business unit performance
Song, Michael
;
Parry, Mark E.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 144-160
Persistent link: https://www.econbiz.de/10003851345
Saved in:
8
Die strategische Neuausrichtung der Investitionsbank Berlin : von einer behördlich geprägten Anstalt zur kunden- und leistungsorientierten Landesförderbank
Puchta, Dieter
;
Röder, Stefan
- In:
Organisationsentwicklung : Zeitschrift für …
28
(
2009
)
1
,
pp. 29-39
Persistent link: https://www.econbiz.de/10003794484
Saved in:
9
So finden Sie Ihr neues Kerngeschäft
Zook, Chris
- In:
Harvard-Business-Manager : das Wissen der Besten
29
(
2007
)
6
,
pp. 72-86
Persistent link: https://www.econbiz.de/10003469600
Saved in:
10
Finding your next core business : what if you've taken your core as far as it can go?
Zook, Chris
- In:
Harvard business review : HBR
85
(
2007
)
4
,
pp. 66-75
Persistent link: https://www.econbiz.de/10003454111
Saved in:
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