//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Strategische Geschäftseinheit"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Strategic business unit
3
Strategisches Geschäftsfeld
3
Core competency
1
Deutschland
1
Germany
1
Industrie
1
Kernkompetenz
1
Manufacturing industries
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Multinationales Unternehmen
1
Strategic management
1
Strategisches Management
1
Transnational corporation
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Reprint
Hochschulschrift
96
Thesis
76
Article in journal
68
Aufsatz in Zeitschrift
68
Aufsatz im Buch
61
Book section
61
Dissertation u.a. Prüfungsschriften
47
Bibliografie enthalten
28
Bibliography included
28
Collection of articles of several authors
23
Sammelwerk
23
Graue Literatur
22
Non-commercial literature
22
Case study
21
Fallstudie
21
Aufsatzsammlung
11
Konferenzschrift
5
Collection of articles written by one author
4
Guidebook
4
Ratgeber
4
Sammlung
4
Arbeitspapier
3
Conference proceedings
3
Working Paper
3
Handbook
2
Handbuch
2
Interview
2
Bericht
1
Fallstudiensammlung
1
Forschungsbericht
1
Lehrbuch
1
Mehrbändiges Werk
1
Multi-volume publication
1
Textbook
1
Universitätsschrift
1
more ...
less ...
Language
All
English
3
Author
All
Homburg, Christian
1
Krohmer, Harley
1
McArthur, David N.
1
Schill, Ronald L.
1
Workman, John P.
1
Zook, Chris
1
Published in...
All
Harvard business review on managing through a downturn
1
Marketing strategy organization and implementation
1
Relational and functional integration
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Should marketing be cross-functional? : conceptual development and international empirical evidence
Krohmer, Harley
;
Homburg, Christian
;
Workman, John P.
-
2009
Persistent link: https://www.econbiz.de/10003836642
Saved in:
2
Finding your next core business
Zook, Chris
- In:
Harvard business review on managing through a downturn
,
(pp. 97-121)
.
2009
Persistent link: https://www.econbiz.de/10003821428
Saved in:
3
Redefining the strategic competitive unit : towards a new global marketing paradigm?
Schill, Ronald L.
;
McArthur, David N.
-
2008
Persistent link: https://www.econbiz.de/10003727127
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->