//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Haenlein, Michael"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Virtuelle Realität"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Virtual reality
4
Virtuelle Realität
4
Marketing management
3
Marketingmanagement
3
Social Web
3
Social web
3
USA
2
United States
2
Consumer attitudes
1
Consumer behaviour
1
Emotion
1
Kaufentscheidung
1
Konsumentenverhalten
1
Public relations
1
Purchase decision
1
Verbrauchereinstellung
1
Web 2.0 technologies
1
Web 2.0-Technologien
1
Öffentlichkeitsarbeit
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
1
Book section
1
Language
All
English
4
Author
All
Haenlein, Michael
Castronova, Edward
26
Jung, Timothy
15
Loureiro, Sandra Maria Correia
15
Dieck, M. Claudia tom
13
Rauschnabel, Philipp A.
10
Barnes, Stuart J.
8
Flavián Blanco, Carlos
8
Priddat, Birger P.
8
Ruyter, Ko de
8
Wagner, Gert G.
8
Bell, Mark W.
7
Fiedler, Marina
7
Wood, Natalie T.
7
Haruvy, Ernan
6
Holtbrügge, Dirk
6
Ibáñez-Sánchez, Sergio
6
Leimeister, Jan Marco
6
Orús, Carlos
6
Pantano, Eleonora
6
Schenk, Michael
6
Vartiainen, Matti
6
Bigné Alcañiz, J. Enrique
5
Chesney, Thomas
5
Chylinski, Mathew
5
Heller, Jonas
5
Innocenti, Alessandro
5
Kaluza, Bernd
5
Lee, Seung Hwan Mark
5
Lehdonvirta, Vili
5
McLean, Graeme J.
5
Meißner, Martin
5
Pannicke, Danny
5
Papagiannidis, Savvas
5
Rao, N. Raghavendra
5
Reiß, Michael
5
Scholz, Christian
5
Ale Ebrahim, Nader
4
Baier, Daniel
4
Barhorst, Jennifer Brannon
4
Bauer, Hans H.
4
more ...
less ...
Published in...
All
Business horizons
2
JMM : the international journal on media management
1
Organizations and social networking : utilizing social media to engage consumers
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Understanding purchasing behavior within virtual worlds : planned purchases and impulse buying
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Organizations and social networking : utilizing social …
,
(pp. 79-101)
.
2013
Persistent link: https://www.econbiz.de/10009768700
Saved in:
2
Users of the world, unite! : the challenges and opportunities of social media
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
53
(
2010
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003953180
Saved in:
3
The fairyland of Second Life : virtual social worlds and how to use them
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
52
(
2009
)
6
,
pp. 563-572
Persistent link: https://www.econbiz.de/10003905835
Saved in:
4
Consumer use and business potential of virtual worlds : the case of "Second Life"
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
JMM : the international journal on media management
11
(
2009
)
3/4
,
pp. 93-101
Persistent link: https://www.econbiz.de/10003926616
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->