//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"assortment"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Product differentiation
14
Produktdifferenzierung
14
Consumer behaviour
12
Konsumentenverhalten
12
Market research
10
Marktforschung
10
Retail assortment
9
Sortiment
9
Einzelhandel
3
Experiment
3
Product quality
3
Produktqualität
3
Retail trade
3
Customer satisfaction
2
Handelsmarke
2
Kundenzufriedenheit
2
Präferenztheorie
2
Store brand
2
Theory of preferences
2
satiation
2
similarity
2
variety
2
variety seeking
2
Advertising effects
1
Bayes-Statistik
1
Bayesian inference
1
Bestellung
1
Bewertung
1
Brand
1
Brand image
1
Brand management
1
Bundling strategy
1
Category Management
1
Category management
1
Conjoint analysis
1
Conjoint-Analyse
1
Consumption theory
1
Customer service
1
Discrete choice
1
Diskrete Entscheidung
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
21
Type of publication (narrower categories)
All
Article in journal
21
Aufsatz in Zeitschrift
21
Language
All
English
21
Author
All
Amaldoss, Wilfred
2
Chernev, Alexander
2
Dhar, Ravi
2
Kahn, Barbara E.
2
Allenby, Greg M.
1
Argo, Jennifer J.
1
Bertini, Marco
1
Briesch, Richard A.
1
Chakravarti, Amitav
1
Chintagunta, Pradeep K.
1
Dahl, Darren W.
1
Deng, Xiaoyan
1
Diehl, Kristin
1
Ding, Min
1
Etkin, Jordan
1
Fox, Edward J.
1
Geyskens, Inge
1
Gielens, Katrijn
1
Gijsbrechts, Els
1
Gu, Zheyin
1
Hamilton, Ryan
1
Hasegawa, Shohei
1
He, Chuan
1
Iyengar, Sheena
1
Jiang, Zixi
1
Lasaleta, Jannine D.
1
Lee, Hyojin
1
Maimaran, Michal
1
Morales, Andrea C.
1
Morwitz, Vicki G.
1
Norton, Michael I.
1
Nowlis, Stephen M.
1
Park, Young-hoon
1
Poynor, Cait
1
Rao, Vithala R.
1
Redden, Joseph P.
1
Sela, Aner
1
Sevilla, Julio
1
Shin, Woochoel
1
Simonson, Itamar
1
more ...
less ...
Published in...
All
Journal of marketing research : JMR
Discussion paper / Centre for Economic Policy Research
108
International journal of industrial organization
107
Economics letters
92
NBER working paper series
86
Working paper / National Bureau of Economic Research, Inc.
76
NBER Working Paper
73
CESifo working papers
70
Management science : journal of the Institute for Operations Research and the Management Sciences
66
Journal of economics
57
European journal of operational research : EJOR
55
International journal of production research
45
International journal of production economics
42
Journal of retailing and consumer services
40
Operations research
37
Journal of international economics
36
Manufacturing & service operations management : M & SOM
36
Journal of economics & management strategy : JEMS
35
Working paper
34
CORE discussion paper : DP
32
The journal of industrial economics
32
Discussion paper
30
Economic modelling
29
The Rand journal of economics
29
Review of industrial organization : RIO
28
Discussion papers / CEPR
26
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
26
Faculty & research / Insead : working paper series
25
Journal of industry, competition and trade
25
Journal of retailing
23
Operations research letters
23
Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
23
Research in economics : an international review of economics
23
The Manchester School
23
The B.E. journal of theoretical economics
21
Applied economics
20
The B.E. journal of economic analysis & policy
20
American journal of agricultural economics
19
Australian economic papers
19
Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
19
more ...
less ...
Source
All
ECONIS (ZBW)
21
Showing
1
-
10
of
21
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A "wide" variety : effects of horizontal versus vertical display on
assortment
processing, perceived variety, and choice
Deng, Xiaoyan
;
Kahn, Barbara E.
;
Unnava, Hanumantha Rao
; …
- In:
Journal of marketing research : JMR
53
(
2016
)
5
,
pp. 682-698
Persistent link: https://www.econbiz.de/10011600533
Saved in:
2
Dynamic brand satiation
Hasegawa, Shohei
;
Terui, Nobuhiko
;
Allenby, Greg M.
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 842-853
Persistent link: https://www.econbiz.de/10009688794
Saved in:
3
When promoting similarity slows satiation : the relationship of variety, categorization, similarity, and satiation
Lasaleta, Jannine D.
;
Redden, Joseph P.
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 446-457
Persistent link: https://www.econbiz.de/10011878766
Saved in:
4
The role of purchase quantity in
assortment
choice : the quantity-matching heuristic
Chernev, Alexander
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10003707179
Saved in:
5
How experience variety shapes postpurchase product evaluation
Etkin, Jordan
;
Sela, Aner
- In:
Journal of marketing research : JMR
53
(
2016
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10011450379
Saved in:
6
Anticipation of future variety reduces satiation from current experiences
Sevilla, Julio
;
Zhang, Jiao
;
Kahn, Barbara E.
- In:
Journal of marketing research : JMR
53
(
2016
)
6
,
pp. 954-968
Persistent link: https://www.econbiz.de/10011648416
Saved in:
7
Proliferating private-label portfolios : how introducing economy and premium private labels influences brand choice
Geyskens, Inge
;
Gielens, Katrijn
;
Gijsbrechts, Els
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 791-807
Persistent link: https://www.econbiz.de/10008665418
Saved in:
8
Quantity-discount-dependent consumer preferences and competitive nonlinear pricing
Gu, Zheyin
;
Yang, Sha
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1100-1113
Persistent link: https://www.econbiz.de/10008796518
Saved in:
9
Great expectations?! :
assortment
size, expectations, and satisfaction
Diehl, Kristin
;
Poynor, Cait
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 312-322
Persistent link: https://www.econbiz.de/10003965475
Saved in:
10
Categories create mind-sets : the effect of exposure to broad versus narrow categorizations on subsequent, unrelated decisions
Ülkümen, Gülden
;
Chakravarti, Amitav
;
Morwitz, Vicki G.
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 659-671
Persistent link: https://www.econbiz.de/10009235362
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->