Nastiti, Tyas Ajeng; Alfina; Sisprasojo, Nova Ridho - 2018
its potential and developing it into City Branding activity. City Branding is the use of marketing techniques to give a … City a unique identity in the minds of citizens, visitors, companies and investors. The needs of City Branding for a … Branding is particularly giving a profit and a significant increase of economy value. Gresik City (older spelling: Grissee …