//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Barandas, Hortensia"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"content marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Business model
1
Business model innovation
1
Content marketing
1
Customer value
1
Entrepreneurial marketing
1
Geschäftsmodell
1
High technology
1
High-technology marketing
1
Hochtechnologie
1
Innovation
1
Innovation and commercialization
1
Innovation management
1
Innovationsmanagement
1
Kundenwert
1
Marketing
1
Marketing management
1
Marketingmanagement
1
Online metrics
1
Social Web
1
Social web
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Barandas, Hortensia
Hörner, Thomas
3
Mero, Joel
3
Rakić, Beba
3
Rakić, Mira
3
Beinhauer, Rupert
2
Birk, Sarah
2
Bürker, Michael
2
Calder, Bobby J.
2
Chan-Olmsted, Sylvia M.
2
Grohs, Reinhard
2
Karjaluoto, Heikki
2
Kilian, Dietmar
2
Kreutzer, Ralf T.
2
Liebl, Hildegard
2
Lorenz, Britta
2
Magano, José
2
Mirski, Peter
2
Pachucki, Christoph
2
Roş̦u, Mircea-Alexandru
2
Scholl-Grissemann, Ursula
2
Thaichon, Park
2
Turčínková, Jana
2
Wang, Wei-Lin
2
Alfara, Alia'a Ibrahim
1
Anber Abraheem Shlash Mohammad
1
Arslanagić-Kalajdžić, Maja
1
Asiati, Diah Isnaini
1
Baetzgen, Andreas
1
Bala, Renu
1
Barnea, Uri
1
Bazi, Saleh
1
Benabdelouahed, Redouane
1
Bennett, Roger
1
Berbegal-Mirabent, Jasmina
1
Berger, Benedikt
1
Besbes, Omar
1
Brandão, Amélia Maria Pinto da Cunha
1
Bu, Yi
1
Bubphapant, Jitpisut
1
more ...
less ...
Published in...
All
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
High-tech entrepreneurial
content
marketing
for business model innovation : a conceptual framework
Mansour, Dina
;
Barandas, Hortensia
- In:
Journal of research in interactive marketing : …
11
(
2017
)
3
,
pp. 296-311
Persistent link: https://www.econbiz.de/10011779162
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->