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~isPartOf:"The journal of services marketing"
~isPartOf:"Asia Pacific journal of marketing and logistics"
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Search: subject:"customer relationship management"
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Beziehungsmarketing
332
Relationship marketing
332
Consumer behaviour
184
Konsumentenverhalten
184
Customer satisfaction
147
Kundenzufriedenheit
147
Dienstleistungsqualität
118
Service quality
118
Customer service
41
Kundenservice
41
Brand management
40
Markenführung
40
Brand image
37
Markenimage
37
Customer integration
34
Kundenintegration
34
Dienstleistungssektor
32
Service industry
32
Confidence
31
Vertrauen
31
Social Web
29
Social web
29
Emotion
26
Customer experience
25
Lieferantenmanagement
24
Supplier relationship management
24
Dienstleistungsmarketing
23
Services
23
Services marketing
23
Customer engagement
22
Beschwerdemanagement
21
Complaint management
21
USA
21
United States
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Einzelhandel
20
Retail trade
20
Betriebliche Wertschöpfung
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331
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332
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332
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Klaus, Philipp
6
Mattila, Anna S.
6
Liu, Matthew Tingchi
4
Thaichon, Park
4
Aksoy, Lerzan
3
Al-Hawari, Mohd Ahmad
3
Alkire, Linda
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Benoit, Sabine
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Bruce, Helen L.
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Burton, Jamie
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Dagger, Tracey S.
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Gruber, Thorsten
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Grönroos, Christian
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Harris, Lloyd C.
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Heinonen, Kristina
3
Hollebeek, Linda D.
3
Holloway, Betsy Bugg
3
Iyer, Rajesh
3
Johnson, Lester W.
3
Quach, Sara
3
Ahn, Jiseon
2
Anisimova, Tatiana
2
Barnes, Donald C.
2
Basso, Kenny
2
Beatson, Amanda
2
Beatty, Sharon E.
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Benkenstein, Martin
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Black, Hulda G.
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Bowden, Jana
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Choi, Beom Joon
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Collier, Joel E.
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Farzana Quoquab
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Frow, Pennie
2
Furrer, Olivier
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Gabler, Colin B.
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Gil Saura, Irene
2
Gustafsson, Anders
2
Hansen, John D.
2
Ho Huy Tuu
2
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The journal of services marketing
Asia Pacific journal of marketing and logistics
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
395
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of business & industrial marketing
193
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
163
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Journal of service management
106
Journal of retailing
102
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
Psychology & marketing
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Cogent business & management
84
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Springer eBook Collection / Business and Economics
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
332
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1
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332
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1
The emperor's new clothes : self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes
Lavoye, Virginie
;
Sipilä, Jenni
;
Mero, Joel
; …
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014473563
Saved in:
2
How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs
;
Simonse, Lianne
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
Saved in:
3
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
4
Toward a better understanding of the attitude-behavior gap in organic food conative loyalty : a moderation and moderated mediation analysis
Anisimova, Tatiana
;
Weiss, Jan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1474-1493
Persistent link: https://www.econbiz.de/10014286063
Saved in:
5
Customer segment transition through the customer loyalty program
Kimura, Makoto
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
3
,
pp. 611-626
Persistent link: https://www.econbiz.de/10013163362
Saved in:
6
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
7
Metaverse : shifting the reality of services
Gleim, Mark
;
McCullough, Heath
;
Ferrell, Odies C.
; …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 13-27
Persistent link: https://www.econbiz.de/10014473577
Saved in:
8
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
9
Impact of virtual reality immersion on customer experience : moderating effect of cross-sensory compensation and social interaction
Mou, Yupeng
;
Fan, Jiao
;
Ding, Zhihua
;
Khan, Inayat
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 26-47
Persistent link: https://www.econbiz.de/10014486651
Saved in:
10
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
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