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~isPartOf:"The journal of services marketing"
~isPartOf:"European journal of marketing : EJM"
~subject:"United States"
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Search: subject:"customer relationship management"
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United States
Beziehungsmarketing
320
Relationship marketing
320
Consumer behaviour
166
Konsumentenverhalten
166
Customer satisfaction
131
Kundenzufriedenheit
131
Dienstleistungsqualität
111
Service quality
111
Customer service
44
Kundenservice
44
Brand management
35
Markenführung
35
Customer integration
33
Dienstleistungssektor
33
Kundenintegration
33
Service industry
33
Dienstleistungsmarketing
30
Services marketing
30
Brand image
26
Emotion
26
Lieferantenmanagement
26
Markenimage
26
Supplier relationship management
26
Services
25
Beschwerdemanagement
23
Complaint management
23
Confidence
23
Customer experience
23
USA
23
Vertrauen
23
Dienstleistung
21
Einzelhandel
21
Retail trade
21
Betriebliche Wertschöpfung
19
Social Web
19
Social web
19
Value creation
19
Customer engagement
18
Customer value
18
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23
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23
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Alexandrov, Aliosha
1
Anaza, Nwamaka A.
1
Birch, Nancy J.
1
Blocker, Christopher P.
1
Brodie, Roderick J.
1
Brooks, John R.
1
Choi, Beom Joon
1
Dagger, Tracey S.
1
David, Meredith E.
1
Dimitriadis, Sergios
1
Fahy, John
1
Foley, Anthony
1
Gruber, Thorsten
1
Gummerus, Johanna
1
Gummesson, Evert
1
Haenlein, Michael
1
Heinonen, Kristina
1
Holloway, Betsy Bugg
1
Kaplan, Andreas M.
1
Koskull, Catharina von
1
Kowalkowski, Christian
1
La, Suna
1
Lacey, Russell
1
Leisen Pollack, Birgit
1
Madupu, Vivek
1
Mattila, Anna S.
1
Meyer-Waarden, Lars
1
Moore, Melissa L.
1
Moore, Robert S.
1
Ng, Sandy
1
Nishihara, Ceri M.
1
Noble, Stephanie M.
1
Panagopoulos, Nikolaos
1
Parish, Janet Turner
1
Patwardhan, Abhijit
1
Paulssen, Marcel
1
Ranganathan, Sampath Kumar
1
Ratneshwar, Srinivasan
1
Roulet, Raphael
1
Sen, Sandipan
1
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The journal of services marketing
European journal of marketing : EJM
International journal of hospitality management
22
Journal of business research : JBR
17
Journal of retailing and consumer services
16
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of the Academy of Marketing Science
12
Services marketing quarterly
12
Journal of service research : JSR
11
Journal of marketing
10
Strategy & leadership : a publication of Strategic Leadership Forum
10
Harvard business review : HBR
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of travel and tourism marketing
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Psychology & marketing
8
The journal of business & industrial marketing
8
Working paper / National Bureau of Economic Research, Inc.
8
Academy of Management journal : AMJ
7
Journal of marketing management : MM
7
The journal of personal selling & sales management : JPSSM
7
Customer Relationship Management : the ultimate guide to efficient use of CRM
6
Harvard-Business-Manager : das Wissen der Besten
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Handbook of research on customer equity in marketing
5
International journal of business innovation and research
5
International journal of electronic customer relationship management : IJECRM
5
Journal of business ethics : JOBE
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of sport management : the official journal of the North American Society of Sport Management
5
The international review of retail, distribution and consumer research
5
Business horizons
4
Business strategy series
4
Does marketing need reform? : fresh perspectives on the future
4
European journal of operational research : EJOR
4
International Journal of Electronic Finance
4
International journal of market research : JMRS ; the journal of the Market Research Society
4
International journal of retail & distribution management
4
Journal of business & economics research
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of fashion marketing and management
4
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ECONIS (ZBW)
23
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1
Guest editorial: relationship marketing : past, present and future
Gummerus, Johanna
;
Koskull, Catharina von
;
Kowalkowski, …
- In:
The journal of services marketing
31
(
2017
)
1
,
pp. 1-5
Persistent link: https://www.econbiz.de/10011615567
Saved in:
2
From relationship marketing to total relationship marketing and beyond
Gummesson, Evert
- In:
The journal of services marketing
31
(
2017
)
1
,
pp. 16-19
Persistent link: https://www.econbiz.de/10011615616
Saved in:
3
Enhancing theory development in the domain of relationship marketing : how to avoid the danger of getting stuck in the middle
Brodie, Roderick J.
- In:
The journal of services marketing
31
(
2017
)
1
,
pp. 20-23
Persistent link: https://www.econbiz.de/10011615627
Saved in:
4
Social bonding as a determinant of share of wallet and cross-buying behaviour in B2B relationships
Paulssen, Marcel
;
Roulet, Raphael
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1011-1028
Persistent link: https://www.econbiz.de/10011708799
Saved in:
5
Customer-dominant logic : foundations and implications
Heinonen, Kristina
;
Strandvik, Tore
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 472-484
Persistent link: https://www.econbiz.de/10011418348
Saved in:
6
Encounter-based antecedents of e-customer citizenship behaviors
Anaza, Nwamaka A.
;
Zhao, Jing
- In:
The journal of services marketing
27
(
2013
)
2
,
pp. 130-140
Persistent link: https://www.econbiz.de/10009747186
Saved in:
7
Nomological validity of the Net Promoter Index question
Leisen Pollack, Birgit
;
Alexandrov, Aliosha
- In:
The journal of services marketing
27
(
2013
)
2
,
pp. 118-129
Persistent link: https://www.econbiz.de/10009747187
Saved in:
8
The impact of corporate social responsibility (CSR) and customer trust on the restoration of loyalty after service failure and recovery
Choi, Beom Joon
;
La, Suna
- In:
The journal of services marketing
27
(
2013
)
3
,
pp. 223-233
Persistent link: https://www.econbiz.de/10009761808
Saved in:
9
Affective and cognitive antecedents of customer loyalty towards e-mail service providers
Ranganathan, Sampath Kumar
;
Madupu, Vivek
;
Sen, Sandipan
; …
- In:
The journal of services marketing
27
(
2013
)
3
,
pp. 195-206
Persistent link: https://www.econbiz.de/10009761814
Saved in:
10
The impact of reward personalisation on frequent flyer programmes' perceived value and loyalty
Meyer-Waarden, Lars
- In:
The journal of services marketing
27
(
2013
)
3
,
pp. 183-194
Persistent link: https://www.econbiz.de/10009761817
Saved in:
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