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~subject:"Visual attention"
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Search: subject:"eyetracking"
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Visual attention
eye-tracking
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Eye-tracking
22
Consumer behaviour
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Advertising effects
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Experiment
10
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focal points
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visual attention
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attention
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behavioral economics
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categorization
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consumer behavior
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experimental economics
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eyetracking
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individual behavior
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mode effect
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one-shot games
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similarity
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Mikac, Mirta
2
Rončević, Ivana
2
Šola, Hedda Martina
2
Barbierato, Elena
1
Bellman, Steven
1
Bernetti, Iacopo
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Berti, Danio
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2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota
1
European journal of marketing
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1
Wine label design proposals : an
eye-tracking
study to analyze consumers' visual attention and preferences
Barbierato, Elena
;
Berti, Danio
;
Ranfagni, Silvia
; …
- In:
International journal of wine business research
35
(
2023
)
3
,
pp. 365-389
Persistent link: https://www.econbiz.de/10014335883
Saved in:
2
Tracking unconscious response to visual stimuli to better understand a pattern of human behavior on a Facebook page
Šola, Hedda Martina
;
Mikac, Mirta
;
Rončević, Ivana
- In:
Journal of Innovation & Knowledge (JIK)
7
(
2022
)
1
,
pp. 1-9
increase attention on their Facebook pages. A neuroscience approach using an
eye-tracking
device was used to gain insight into …
Persistent link: https://www.econbiz.de/10013266816
Saved in:
3
Tracking unconscious response to visual stimuli to better understand a pattern of human behavior on a Facebook page
Šola, Hedda Martina
;
Mikac, Mirta
;
Rončević, Ivana
- In:
Journal of innovation & knowledge : JIK
7
(
2022
)
1
,
pp. 1-9
increase attention on their Facebook pages. A neuroscience approach using an
eye-tracking
device was used to gain insight into …
Persistent link: https://www.econbiz.de/10013166612
Saved in:
4
Influence of dynamic content on visual attention during video advertisements
Wooley, Brooke
;
Bellman, Steven
;
Hartnett, Nicole
;
Rask, Amy
- In:
European journal of marketing
56
(
2022
)
13
,
pp. 137-166
Persistent link: https://www.econbiz.de/10013502341
Saved in:
5
Visual Attribute Non-Attendance in a Food Choice Experiment: Results From an
Eye-tracking
Study
Loo, Ellen J. Van
;
Nayga, Rodolfo M. Jr.
;
Seo, Han-Seok
; …
-
Agricultural and Applied Economics Association - AAEA
-
2014
the issue of ANA, by using
eye-tracking
measures. By accounting for visual ANA, the coefficients from the ANA model differ …
Persistent link: https://www.econbiz.de/10011068903
Saved in:
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