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~subject:"experimental economics"
~subject:"Consumer behaviour"
~person:"Bellman, Steven"
~person:"Huddleston, Patricia T."
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experimental economics
Consumer behaviour
Konsumentenverhalten
5
Eye-tracking
4
Perception
3
Wahrnehmung
3
Advertising
2
Advertising effects
2
Internet marketing
2
Online-Marketing
2
Video advertising
2
Visual attention
2
Werbewirkung
2
Werbung
2
Attention
1
Brand
1
Brand familiarity
1
Brand image
1
Brand management
1
Discrete choice
1
Diskrete Entscheidung
1
Dynamic human-centric communication systems theory
1
Einzelhandel
1
Experiment
1
Fernsehwerbung
1
Gewässerschutz
1
Involvement
1
Ladengestaltung
1
Markenartikel
1
Markenführung
1
Markenimage
1
Plant
1
Prior brand usage
1
Product choice
1
Recall
1
Retail display
1
Retail trade
1
Sales promotion
1
Salience
1
Schweden
1
Store design
1
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Bellman, Steven
Huddleston, Patricia T.
Bigné Alcañiz, J. Enrique
6
Behe, Bridget K.
4
Devetag, Giovanna
4
Polonio, Luca
4
Ruiz Mafe, Carla
4
Bae, Mikyeung
3
Oppewal, Harmen
3
Palma, Marco A.
3
Alós-Ferrer, Carlos
2
Badenes-Rocha, Alberto
2
Balcombe, Kelvin G.
2
Bogomolova, Svetlana
2
Chen, Sixing
2
Di Guida, Sibilla
2
Fraser, Iain M.
2
Funaki, Yukihiko
2
Guida, Sibilla Di
2
Jardim, William Carvalho
2
Krucien, Nicolas
2
Ladeira, Wagner Junior
2
Li, Shu
2
McSorley, Eugene
2
Minahan, Stella
2
Nayga, Rodolfo M.
2
Ritschel, Alexander
2
Ryan, Mandy
2
Santini, Fernando de Oliveira
2
Simonetti, Aline
2
Smith, Viktor
2
Yang, Shuai
2
Agrawal, Suchi
1
Ahlbom, Carl-Philip
1
Ahn, Jae-Hyeon
1
Ailawadi, Kusum L.
1
Al-Shuaili, Ahmed Hamed
1
Alcañiz, Mariano
1
Aliyev, Farhad
1
Alniacik, Umit
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Applied economics letters
1
European journal of marketing
1
Journal of business research : JBR
1
Journal of retailing and consumer services
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
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1
Influence of dynamic content on visual attention during video advertisements
Wooley, Brooke
;
Bellman, Steven
;
Hartnett, Nicole
;
Rask, Amy
- In:
European journal of marketing
56
(
2022
)
13
,
pp. 137-166
Persistent link: https://www.econbiz.de/10013502341
Saved in:
2
Moderating effects of prior brand usage on visual attention to video advertising and recall : an
eye-tracking
investigation
Simmonds, Lucy
;
Bellman, Steven
;
Kennedy, Rachel
; …
- In:
Journal of business research : JBR
111
(
2020
),
pp. 241-248
Persistent link: https://www.econbiz.de/10012237806
Saved in:
3
Tracking position premiums in discrete choice experiments
Palma, Marco A.
;
Behe, Bridget K.
;
Hall, Charles R.
; …
- In:
Applied economics letters
23
(
2016
)
16/18
,
pp. 1269-1273
Persistent link: https://www.econbiz.de/10011702187
Saved in:
4
The effect of involvement on visual attention and product choice
Behe, Bridget K.
;
Bae, Mikyeung
;
Huddleston, Patricia T.
; …
- In:
Journal of retailing and consumer services
24
(
2015
),
pp. 10-21
Persistent link: https://www.econbiz.de/10010528664
Saved in:
5
Displays signs and involvement : the visual path to purchase intention
Behe, Bridget K.
;
Zhao, Jing
;
Sage, Lynne
;
Huddleston, …
- In:
The international review of retail, distribution and …
23
(
2013
)
5
,
pp. 511-522
Persistent link: https://www.econbiz.de/10010222157
Saved in:
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