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Search: subject:"integrated choice and latent variable models"
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discrete choice experiments
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integrated choice and latent variable models
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Consumer behaviour
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bikemetro integration
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mediation
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product positioning
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Burke, Paul F.
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Journal of marketing research
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A multiattribute benefits-based choice model with multiple mediators : new insights for positioning
Burke, Paul F.
;
Eckert, Christine
;
Sethi, Srishti
- In:
Journal of marketing research
57
(
2020
)
1
,
pp. 35-54
Persistent link: https://www.econbiz.de/10012177866
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La percepción de seguridad en la demanda de transporte de la integración bicicleta-metro en Bogotá, Colombia
Márquez, Luis
- In:
Lecturas de economía
84
(
2016
),
pp. 143-177
Persistent link: https://www.econbiz.de/10011580092
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