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~person:"Chakravorty, Devarpan"
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Chakravorty, Devarpan
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Journal of Product & Brand Management
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The journal of product & brand management
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Producer push to consumer pull : who curates
new
media
content? : developing strategies for
new
media
environments
Chipp, Kerry Fiona
;
Chakravorty, Devarpan
- In:
The journal of product & brand management
25
(
2016
)
4
,
pp. 373-386
Persistent link: https://www.econbiz.de/10011607077
Saved in:
2
Producer push to consumer pull: Who curates
new
media
content? Developing strategies for
new
media
environments
Chipp, Kerry Fiona
;
Chakravorty, Devarpan
- In:
Journal of Product & Brand Management
25
(
2016
)
4
,
pp. 373-386
current paper provides guidance on how to respond to the
new
media
world. …
Persistent link: https://www.econbiz.de/10014897039
Saved in:
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