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~isPartOf:"Journal of marketing management : MM"
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Consumer behaviour
307
Konsumentenverhalten
307
Brand management
53
Markenführung
53
Market research
42
Marktforschung
42
Social Web
39
Social web
39
Brand image
37
Markenimage
37
Großbritannien
36
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36
Beziehungsmarketing
35
Relationship marketing
35
Marketing management
25
Marketingmanagement
25
Internet marketing
22
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22
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20
Emotion
19
Markenartikel
19
Personality psychology
17
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Marketing
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Nachhaltige Entwicklung
13
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Sustainable development
13
Viral marketing
13
Virales Marketing
13
Cognition
12
Kognition
12
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12
Social marketing
12
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362
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362
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English
362
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Piacentini, Maria
7
Hogg, Margaret K.
6
Michaelidou, Nina
6
Belk, Russell W.
5
Maclaran, Pauline
5
Tadajewski, Mark
5
Veer, Ekant
5
Carlson, Jamie
4
Garry, Tony
4
Harris, Lloyd C.
4
Hewer, Paul
4
Koenig-Lewis, Nicole
4
McKechnie, Sally
4
Szmigin, Isabelle
4
Tynan, Caroline
4
Banister, Emma N.
3
Baron, Steve
3
Broderick, Amanda J.
3
Brownlie, Douglas
3
Carrigan, Marylyn
3
Dean, Dianne
3
Dennis, Charles
3
Devlin, James F.
3
Hamilton, Kathy
3
Jafari, Aliakbar
3
Jayawardhena, Chanaka
3
MacDonald, Emma K.
3
McDonagh, Pierre
3
Moraes, Caroline
3
Palmer, Adrian
3
Parsons, Elizabeth
3
Rosenberger, Philip J.
3
Shankar, Avi
3
Uncles, Mark D.
3
Varman, Rohit
3
Vom Lehn, Dirk
3
Walsh, Gianfranco
3
Wells, Victoria
3
Arsel, Zeynep
2
Baines, Paul
2
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Academy of Marketing
2
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Journal of marketing management : MM
Policy Research Working Paper Series
3,841
European journal of operational research : EJOR
3,525
Journal of business research : JBR
2,608
Computers & operations research : and their applications to problems of world concern ; an international journal
2,032
Journal of retailing and consumer services
1,965
NBER working paper series
1,849
Working paper / National Bureau of Economic Research, Inc.
1,627
Research policy : policy, management and economic studies of science, technology and innovation
1,522
NBER Working Paper
1,455
SpringerLink / Bücher
1,296
International journal of production research
1,276
Technological forecasting & social change : an international journal
1,141
World Bank Other Operational Studies
1,118
Management science : journal of the Institute for Operations Research and the Management Sciences
1,094
World Bank Publications
1,087
Discussion paper series / IZA
1,063
Statistical Bulletin
894
International journal of hospitality management
823
CESifo working papers
821
Operations research letters
803
International journal of consumer studies
774
Discussion paper / Centre for Economic Policy Research
762
International journal of production economics
713
Omega : the international journal of management science
707
Psychology & marketing
698
Transportation research / E : an international journal
679
Working paper
637
Journal of consumer research : JCR ; an interdisciplinary bimonthly
615
Journal of economic behavior & organization : JEBO
593
The journal of technology transfer
587
Agricultural Economics Research
586
IZA Discussion Paper
567
Operations research
558
Annals of operations research
517
Discussion paper
501
Tourism management : research, policies, practice
491
Public choice
486
Journal of marketing research : JMR
480
Transportation science : a journal of the Institute for Operations Research and the Management Sciences
465
International journal of technology management : IJTM
459
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ECONIS (ZBW)
362
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362
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1
Research
frontiers on the dark side of consumer behaviour : the case of materialism and compulsive buying
Moschis, George P.
- In:
Journal of marketing management : MM
33
(
2017
)
15/16
,
pp. 1384-1401
Persistent link: https://www.econbiz.de/10011850420
Saved in:
2
Putting sense of place at the centre of place branddevelopment
Lecompte, Agnès François
;
Trelohan, Magali
;
Gentric, …
- In:
Journal of marketing management : MM
33
(
2017
)
5/6
,
pp. 400-420
Persistent link: https://www.econbiz.de/10011709134
Saved in:
3
Is consumer psychology
research
ready for today's attention economy?
Romaniuk, Jenni
;
Nguyen, Cathy
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 909-916
Persistent link: https://www.econbiz.de/10011753471
Saved in:
4
A commentary on the treatment of taboo in consumption and marketing
Larsen, Gretchen
;
Patterson, Maurice
;
Sabri, Ouidade
; …
- In:
Journal of marketing management : MM
34
(
2018
)
13/14
,
pp. 1067-1077
Persistent link: https://www.econbiz.de/10011981497
Saved in:
5
From the self to the screen : a journey guide for auto-netnography in online communities
Villegas, Dino
- In:
Journal of marketing management : MM
34
(
2018
)
3/4
,
pp. 243-262
Persistent link: https://www.econbiz.de/10011883343
Saved in:
6
Envisioning consumers : how videography can contribute to marketing knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
Saved in:
7
Feminism's fourth wave : a
research
agenda for marketing and consumer
research
Maclaran, Pauline
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1732-1738
Persistent link: https://www.econbiz.de/10011407860
Saved in:
8
What's in a crowd? : exploring crowdsourced versus traditional customer participation in the innovation process
Gruner, Richard L.
;
Power, Damien
- In:
Journal of marketing management : MM
33
(
2017
)
13/14
,
pp. 1060-1092
Persistent link: https://www.econbiz.de/10011850307
Saved in:
9
Barriers to advancing the science and practice of marketing
Baron, Andrew Scott
;
Zaltman, Gerald
;
Olson, Jerry C.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
Saved in:
10
Exploring researcher vulnerability : contexts, complications, and conceptualisation
Jafari, Aliakbar
;
Dunnett, Susan
;
Hamilton, Kathy
; …
- In:
Journal of marketing management : MM
29
(
2013
)
9/10
,
pp. 1182-120
Persistent link: https://www.econbiz.de/10010194992
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