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~subject:"Internet marketing"
~isPartOf:"Journal of electronic commerce research : JECR"
~isPartOf:"Journal of management information systems : JMIS"
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Internet marketing
Online-Marketing
105
Social Web
63
Social web
63
Consumer behaviour
53
Konsumentenverhalten
53
Online retailing
47
Online-Handel
47
E-commerce
37
Electronic Commerce
37
Viral marketing
37
Virales Marketing
37
Internet
16
Advertising effects
14
Werbewirkung
14
Website
12
Beziehungsmarketing
11
Relationship marketing
11
social media
11
Personalisierung
10
Personalization
10
online reviews
10
Search engine
9
Social media
9
Suchmaschine
9
Advertising
8
Werbung
8
Brand image
7
Credibility
7
Data Mining
7
Data mining
7
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Digitale Plattform
7
Experiment
7
Glaubwürdigkeit
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Markenimage
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7
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105
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105
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105
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English
105
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Qiu, Liangfei
4
Wirtz, Bernd W.
4
Nan, Guofang
3
Whinston, Andrew B.
3
Benbasat, Izak
2
Cheng, Hsing Kenneth
2
Clemons, Eric K.
2
Dennis, Alan
2
Duan, Wenjing
2
Fan, Weiguo
2
Ghoshal, Abhijeet
2
Göttel, Vincent
2
Jiang, Zhenhui
2
Li, Minqiang
2
Li, Zhiyong
2
Lu, Xianghua
2
Luo, Xin
2
Oh, Wonseok
2
Pavlou, Paul A.
2
Singh, Nitish
2
Tan, Yong
2
Wang, Xinwei
2
Yan, Xiangbin
2
Ye, Qiang
2
Zhang, Jie Jennifer
2
Zhang, Zhe
2
Zhao, Xia
2
Akkiraju, Rama
1
Al-Natour, Sameh
1
Apil, Ali Riza
1
Au, Yoris A.
1
Averbeck, Joshua M.
1
Bai, Lijuan
1
Bapna, Ravi
1
Bardhan, Indranil R.
1
Benlian, Alexander
1
Bigné Alcañiz, J. Enrique
1
Bijmolt, Tammo H. A.
1
Boh, Wai Fong
1
Bulgurcu, Burcu
1
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Journal of electronic commerce research : JECR
Journal of management information systems : JMIS
Journal of business research : JBR
312
International journal of internet marketing and advertising : IJIMA
199
Journal of retailing and consumer services
182
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
Journal of marketing communications
112
Journal of advertising research
111
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
International journal of advertising : the review of marketing communications
104
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
SpringerLink / Bücher
97
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
International journal of hospitality management
86
Information systems research : ISR
85
International journal of electronic marketing and retailing : IJEMR
84
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of internet commerce
76
Journal of promotion management : innovations in planning and applied research
76
Tourism management : research, policies, practice
76
Technological forecasting & social change : an international journal
73
Industrial marketing management : the international journal for industrial and high-tech firms
66
International journal of advertising : the quarterly review of marketing communications
65
Electronic commerce research
64
Springer eBook Collection
64
International journal of technology marketing : IJTMkt
59
Cogent business & management
58
Business horizons
57
Journal of promotion management : JPM
55
The journal of product & brand management
55
Psychology & marketing
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
52
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
52
Journal of travel and tourism marketing
49
Journal of marketing
47
International journal of e-business research : an official publication of the Information Resources Management Association
46
Journal of marketing management : MM
46
International journal of contemporary hospitality management
45
Marketing intelligence & planning
45
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
44
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ECONIS (ZBW)
105
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1
Recommendations and cross-selling : pricing strategies when personalizing firms cross-sell
Ghoshal, Abhijeet
;
Mookerjee, Vijay S.
;
Sarkar, Sumit
- In:
Journal of management information systems : JMIS
38
(
2021
)
2
,
pp. 430-456
Persistent link: https://www.econbiz.de/10012624131
Saved in:
2
Product recommendation and consumer search
Choudhary, Vidyanand
;
Zhang, Zhe
- In:
Journal of management information systems : JMIS
40
(
2023
)
3
,
pp. 752-777
Persistent link: https://www.econbiz.de/10014365151
Saved in:
3
Impact of bot involvement in an incentivized blockchain-based online social media platform
Delkhosh, Fatemeh
;
Gopal, Ram
;
Patterson, Raymond A.
; …
- In:
Journal of management information systems : JMIS
40
(
2023
)
3
,
pp. 778-806
Persistent link: https://www.econbiz.de/10014365155
Saved in:
4
Maximizing online revisiting and purchasing : a clickstream-based approach to enhancing customer lifetime value
Jabr, Wael
;
Ghoshal, Abhijeet
;
Cheng, Yichen
;
Pavlou, …
- In:
Journal of management information systems : JMIS
40
(
2023
)
2
,
pp. 470-502
Persistent link: https://www.econbiz.de/10014302597
Saved in:
5
Situations matter : understanding how individual browsing situation routineness impacts online users' advertisement clicks behavior
Lu, Xianghua
;
Chen, Yuxin
- In:
Journal of electronic commerce research : JECR
21
(
2020
)
2
,
pp. 113-129
Persistent link: https://www.econbiz.de/10012295998
Saved in:
6
User comments in social media firestorms : a mixed-method study of purpose, tone, and motivation
Matook, Sabine
;
Dennis, Alan
;
Wang, Yazhu Maggie
- In:
Journal of management information systems : JMIS
39
(
2022
)
3
,
pp. 673-705
Persistent link: https://www.econbiz.de/10013367778
Saved in:
7
Platform policies and sellers' competition in agency selling in the presence of online quality misrepresentation
Pu, Jingchuan
;
Nian, Tingting
;
Qiu, Liangfei
;
Cheng, …
- In:
Journal of management information systems : JMIS
39
(
2022
)
1
,
pp. 159-186
Persistent link: https://www.econbiz.de/10013365314
Saved in:
8
Effects of online crowds on self-disclosure behaviors in online reviews : a multidimensional examination
Choi, HanByeol Stella
;
Oh, Wonseok
;
Kwak, Chanhee
;
Lee, …
- In:
Journal of management information systems : JMIS
39
(
2022
)
1
,
pp. 218-246
Persistent link: https://www.econbiz.de/10013365321
Saved in:
9
Designing online virtual advisors to encourage customer self-disclosure : a theoretical model and an empirical test
Al-Natour, Sameh
;
Benbasat, Izak
;
Cenfetelli, Ron
- In:
Journal of management information systems : JMIS
38
(
2021
)
3
,
pp. 798-827
Persistent link: https://www.econbiz.de/10012804176
Saved in:
10
The comparative performance of online referral channels in e-commerce
Duan, Wenjing
;
Zhang, Jie Jennifer
- In:
Journal of management information systems : JMIS
38
(
2021
)
3
,
pp. 828-854
Persistent link: https://www.econbiz.de/10012804178
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