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~person:"Poushneh, Atieh"
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Augmented reality
2
User satisfaction
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Beziehungsmarketing
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Einzelhandel
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Poushneh, Atieh
Luburić, Radoica
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Augmented reality in retail : a trade-off between user's control of access to personal information and augmentation quality
Poushneh, Atieh
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 169-176
Persistent link: https://www.econbiz.de/10011808578
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2
Discernible impact of augmented reality on retail customer's experience, satisfaction and willingness to buy
Poushneh, Atieh
;
Vasquez-Parraga, Arturo Z.
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 229-234
Persistent link: https://www.econbiz.de/10011629060
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