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~type_genre:"Fallstudiensammlung"
~subject:"Advertising"
~subject:"Europa"
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Search: subject_exact:"Absatzwirtschaft"
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Advertising
Europa
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81
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26
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12
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Fallstudiensammlung
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112
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59
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Lynch, Richard L.
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ECONIS (ZBW)
8
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1
Understanding marketing : a European casebook
Phillips, Celia
(
ed.
);
Pruyn, Ad
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001429920
Saved in:
2
Cases in European marketing
Lynch, Richard L.
-
1993
Persistent link: https://www.econbiz.de/10000347992
Saved in:
3
New and improved : the story of mass marketing in America
Tedlow, Richard S.
-
1990
-
1. [print.]
Persistent link: https://www.econbiz.de/10013490148
Saved in:
4
Fallstudien zur Marketing- und Kommunikations-Planung : exemplarische Aufgabenstellungen aus der Beraterpraxis
Pepels, Werner
-
1988
Persistent link: https://www.econbiz.de/10014002130
Saved in:
5
Marketing- und Kommunikationsplanung in der Werbepraxis : Aufsatzsammlung zur Verbindung von Theorie und Realität
Pepels, Werner
-
1987
Persistent link: https://www.econbiz.de/10014001822
Saved in:
6
Effizienz in der Werbung : Fallbeispiele aus d. Effie-Ausschreibung d. GWA für Wirksamkeit von Werbung 1983/84
1985
Persistent link: https://www.econbiz.de/10000697861
Saved in:
7
Case studies in marketing, advertising and public relations
MacIver, Colin
(
ed.
)
-
1984
Persistent link: https://www.econbiz.de/10003509569
Saved in:
8
International marketing and purchasing of industrial goods : an interaction approach
Håkansson, Håkan
(
ed.
)
-
1982
Persistent link: https://www.econbiz.de/10003086676
Saved in:
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