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~person:"Kwon, Yoo Jin"
~person:"Sandıkçı, Özlem"
~person:"McGrath, Mary Ann"
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Kwon, Yoo Jin
Sandıkçı, Özlem
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Veiling in style : how does a stigmatized practice become fashionable?
Sandıkçı, Özlem
;
Ger, Güliz
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
),
pp. 207-228
Persistent link: https://www.econbiz.de/10010383258
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2
American girl and the brand gestalt : closing the loop on sociocultural branding research
Diamond, Nina
;
Sherry, John F.
;
Muñiz, Albert M.
; …
- In:
Journal of marketing
73
(
2009
)
3
,
pp. 118-134
Persistent link: https://www.econbiz.de/10003838598
Saved in:
3
Consumers of charity bracelets: cause-supporters or fashion-followers?
Yurchisin, Jennifer
;
Kwon, Yoo Jin
;
Marcketti, Sara B.
- In:
Journal of fashion marketing and management
13
(
2009
)
3
,
pp. 448-457
Persistent link: https://www.econbiz.de/10003881589
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