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~isPartOf:"European journal of marketing : EJM"
~subject:"Werbung"
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European journal of marketing : EJM
Journal of current issues and research in advertising : JCIRA
5
Journal of marketing communications
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History of retailing and consumption
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International journal of advertising : the quarterly review of marketing communications
4
Journal of international consumer marketing
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Services marketing quarterly
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International journal of advertising : the review of marketing communications
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Journal of business research : JBR
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Australasian marketing journal
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Contemporary economic policy : a journal of Western Economic Association International
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Journal of advertising research
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Journal of global marketing
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Journal of hospitality marketing & management
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of media business studies
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Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Management science : journal of the Institute for Operations Research and the Management Sciences
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NBER Working Paper
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NBER working paper series
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The journal of services marketing
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American economic journal
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CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
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Challenges in an age of dis-engagement
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Commission of Inquiry into the Marketing of Beef and Veal. Research report
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Corporate communications : an international journal
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Department of Management, Università Ca' Foscari Venezia Working Paper
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Diskussionspapier / Helmut-Schmidt-Universität, Fächergruppe Volkswirtschaftslehre
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European journal of political economy
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Globale Krise der Medienwirtschaft? : Dimensionen, Ursachen und Folgen ; [Tagung "Globale Krise der Medienwirtschaft?" der Fachgruppe Medienökonomie der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft im Dezember 2004 in Stuttgart]
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Multichannel advertising : does print advertising affect search engine advertising?
Olbrich, Rainer
;
Schultz, Carsten D.
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1731-1756
Persistent link: https://www.econbiz.de/10010429764
Saved in:
2
Preliminary investigation of the communication effects of "taboo" themes in advertising
Sabri, Ouidade
- In:
European journal of marketing : EJM
46
(
2012
)
1/2
,
pp. 215-236
Persistent link: https://www.econbiz.de/10009514982
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