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~subject:"Psychology of advertising"
~subject:"Werbung"
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Integrated marketing communication : creative strategy from idea to implementation
Blakeman, Robyn
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2018
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Third edition
Persistent link: https://www.econbiz.de/10011750918
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Integrated marketing communication : creative strategy from idea to implementation
Blakeman, Robyn
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2015
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Second Edition
Persistent link: https://www.econbiz.de/10010474761
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