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type_genre:"Thesis"
~subject:"Media usage"
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Search: subject_exact:"Advertising strategy"
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Apollonio, Thomas
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Johannsen, Nicolai
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Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und electronic Business
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Facing clutter : on message competition in marketing communications
Rosengren, Sara
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2008
Persistent link: https://www.econbiz.de/10003814411
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Cross-Media-Strategien für den deutschsprachigen Tageszeitungslesermarkt
Apollonio, Thomas
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2007
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1. Aufl.
Persistent link: https://www.econbiz.de/10003672736
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Banner-@dvertising : Klickraten als Möglichkeit einer Mediaselektion im Internet?
Johannsen, Nicolai
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2002
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1. Aufl.
Persistent link: https://www.econbiz.de/10001658239
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