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AI chatbots
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The journal of services marketing
Journal of business research : JBR
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Psychology & marketing
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Journal of retailing and consumer services
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International journal of hospitality management
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
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Electronic markets : EM ; the international journal of electronic commerce and business media
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Journal of the Academy of Marketing Science
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Technological forecasting & social change : an international journal
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European journal of marketing
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International journal of consumer studies
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of hospitality marketing & management
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SpringerLink / Bücher
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Asia Pacific journal of marketing and logistics
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Journal of marketing
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Journal of service research
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Marketing letters : a journal of research in marketing
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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European journal of marketing : EJM
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International journal of advertising : the review of marketing communications
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Management-Reihe Corporate Social Responsibility
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Strong brands, strong relationships
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The journal of brand management : an international journal
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The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
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Architecting the Internet of Things
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Argumente und Materialien zum Zeitgeschehen : AMZ
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Artificial intelligence in marketing
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Asian Academy of Management journal : AAMJ
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Befähigung zur Partizipation : gesellschaftliche Teilhabe durch ökonomische Bildung
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Business types matter : new insights into the effects of anthropomorphic cues in AI chatbots
Youn, Kibum
;
Cho, Moonhee
- In:
The journal of services marketing
37
(
2023
)
8
,
pp. 1032-1045
Persistent link: https://www.econbiz.de/10014333592
Saved in:
2
Does anthropomorphism influence customers' switching intentions in the self-service technology failure context?
Fan, Alei
;
Wu, Luorong
;
Mattila, Anna S.
- In:
The journal of services marketing
30
(
2016
)
7
,
pp. 713-723
Persistent link: https://www.econbiz.de/10011590916
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