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ECONIS (ZBW)
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Marketing : eine Einführung in die marktorientierte Unternehmensführung : mit 58 Übungsaufgaben und Lösungshinweisen
Olbrich, Rainer
-
2022
-
3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012807106
Saved in:
2
Electronic Business
Wirtz, Bernd W.
-
2018
-
6., aktualisierte und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011782328
Saved in:
3
Electronic Business
Wirtz, Bernd W.
-
2016
-
5., aktualisierte und überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011387010
Saved in:
4
Culture and websites interaction : issues and perspectives
Nacar, Ramazan
;
Burnaz, Sebnem
;
Uray, Nimet
- In:
Cultural and technological influences on global business
,
(pp. 316-351)
.
2013
Persistent link: https://www.econbiz.de/10009757806
Saved in:
5
Electronic Business
Wirtz, Bernd W.
-
2013
-
4., aktualisierte und überarb. Aufl.
Persistent link: https://www.econbiz.de/10009761554
Saved in:
6
Unintended consequences in the evolution of affiliate marketing networks : a complexity approach
Mariussen, Anastasia
;
Daniele, Roberto
;
Bowie, David
- In:
Advances in service network analysis
,
(pp. 127-142)
.
2012
Persistent link: https://www.econbiz.de/10009311427
Saved in:
7
Integrated marketing communications : from media channels to digital connectivity
Mulhern, Frank
- In:
The evolution of integrated marketing communications : …
,
(pp. 11-27)
.
2011
Persistent link: https://www.econbiz.de/10009232925
Saved in:
8
Electronic Business
Wirtz, Bernd W.
-
2010
-
3., vollständig überarbeitete und aktualisierte Auflage
Persistent link: https://www.econbiz.de/10014007176
Saved in:
9
Introducing E-MARKPLAN : a practical methodology to plan e-marketing activities
Krishnamurthy, Sandeep
-
2009
Persistent link: https://www.econbiz.de/10003837008
Saved in:
10
Is e-marketing coming of age? : an examination of the penetration of e-marketing and firm performance
Brodie, Roderick J.
;
Winklhofer, Heidi
;
Coviello, Nicole E.
-
2009
Persistent link: https://www.econbiz.de/10003837009
Saved in:
11
The Internet and international marketing
Hamill, James
-
2008
Persistent link: https://www.econbiz.de/10003657507
Saved in:
12
Web marketing for small businesses : 7 steps to explosive business growth
Diamond, Stephanie
-
2008
Persistent link: https://www.econbiz.de/10003681522
Saved in:
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