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isPartOf:"Journal of marketing management : MM"
~type_genre:"Collection of articles of several authors"
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Journal of marketing management : MM
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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ECONIS (ZBW)
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Special issue: Customer engagement
Hollebeek, Linda D.
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011483117
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Special issue: Anthropomorphic marketing
Brown, Stephen
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009733496
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3
Special issue 2: CRM : Technology adoption, business implications, and social and cultural concerns
In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 393-516
Persistent link: https://www.econbiz.de/10010376992
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