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Biometrics
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Journal of advertising research
Biometrics and neuroscience research in business and management : advances and applications
5
International journal of business information systems : IJBIS
5
OR spectrum : quantitative approaches in management
4
Oxford development studies
4
E-business and telecommunications : 4th international conference ; revised selected papers
3
Financial innovation : FIN
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Journal of hospitality marketing & management
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Journal of payments strategy & systems
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African journal of science, technology, innovation and development : AJSTID
2
Aspekte der Digitalisierung in Banken
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Bioenvironmental and public health statistics
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Center for Global Development Working Paper
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Digital identity management : perspectives on the technological, business and social implications
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Economics : digitale Ökonomie und struktureller Wandel
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International journal of information technology and management : IJITM
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International journal of services and standards
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Internet policy review : journal on internet regulation
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Journal of digital banking
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Journal of retailing and consumer services
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Journal of science and technology policy management : JSTPM
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Knowledge and information systems : an international journal
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NBER working paper series
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Sonderforschungsbereich 504, Rationalitätskonzepte, Entscheidungsverhalten und Ökonomische Modellierung
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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Zeitschrift für die gesamte Versicherungswissenschaft : Zeitschrift des Deutschen Vereins für Versicherungswissenschaft e.V.
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Advances in educational technologies and instructional design (AETID) book series
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Baltic management review
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Banking and information technology : BIT ; a strategic report for top management
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Banking the world : empirical foundations of financial inclusion
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ECONIS (ZBW)
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1
Effects of face images and face pareidolia on consumers' responses to print advertising : an empirical investigation
Guido, Gianluigi
;
Pichierri, Marco
;
Pino, Giovanni
; …
- In:
Journal of advertising research
59
(
2019
)
2
,
pp. 219-231
Persistent link: https://www.econbiz.de/10012109430
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2
Best measures of attention to creative tactics in TV advertising : when do attention-getting devices capture or reduce attention?
Bellman, Steven
;
Nenycz-Thiel, Magda
;
Kennedy, Rachel
; …
- In:
Journal of advertising research
59
(
2019
)
3
,
pp. 295-311
Persistent link: https://www.econbiz.de/10012118864
Saved in:
3
What makes a television commercial sell? : using biometrics to identify successful ads : demonstrating neuromeasures' potential on 100 mars brand ads with single-source data
Bellman, Steven
;
Nenycz-Thiel, Magda
;
Kennedy, Rachel
; …
- In:
Journal of advertising research
57
(
2017
)
1
,
pp. 53-66
Persistent link: https://www.econbiz.de/10011707618
Saved in:
4
The impact of digital fingerprinting and identity verification on data quality : duplication detection is not a perfect science
Courtright, Melanie
;
Pashupati, Kartik
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 263-269
Persistent link: https://www.econbiz.de/10010419829
Saved in:
5
Biometrics and multi-platform messaging
Treutler, Theresa
;
Levine, Brian
;
Marci, Carl D.
- In:
Journal of advertising research
50
(
2010
)
3
,
pp. 243-249
Persistent link: https://www.econbiz.de/10008697051
Saved in:
6
Winning the Super "buzz" Bowl : how biometrically-based emotional engagement correlates with online views and comments for Super Bowl advertisements
Siefert, Caleb J.
;
Kothuri, Ravi
;
Jacobs, Devra B.
; …
- In:
Journal of advertising research
49
(
2009
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10003900820
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