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~source:"econis"
~person:"Becker, William J."
~person:"Sánchez-Fernández, Juan"
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Becker, William J.
Sánchez-Fernández, Juan
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10
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ECONIS (ZBW)
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1
The application of neuromarketing tools in communication research : a comprehensive review of trends
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1737-1756
Persistent link: https://www.econbiz.de/10014338321
Saved in:
2
It is all about our impulsiveness : hw consumer impulsiveness modulates neural evaluation of hedonic and utilitarian banners
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013364464
Saved in:
3
Is it an error to communicate CSR strategies? : neural differences among consumers when processing CSR messages
Guerrero Medina, Carlos Alberto
;
Martínez-Fiestas, Myriam
- In:
Journal of business research : JBR
126
(
2021
),
pp. 99-112
Persistent link: https://www.econbiz.de/10012494235
Saved in:
4
How consumer ethnocentrism modulates neural processing of domestic and foreign products : a neuroimaging study
Casado-Aranda, Luis-Alberto
;
Sánchez-Fernández, Juan
; …
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012171796
Saved in:
5
Deontic justice and organizational neuroscience
Cropanzano, Russell
;
Massaro, Sebastiano
;
Becker, William J.
- In:
Journal of business ethics : JOBE
144
(
2017
)
4
,
pp. 733-754
Persistent link: https://www.econbiz.de/10011757564
Saved in:
6
Neuroscience and organizational behavior . avoiding both neuro-euphoria and neuro-phobia
Ashkanasy, Neal M.
;
Becker, William J.
;
Waldman, David A.
- In:
Journal of organizational behavior : OB ; the internat. …
35
(
2014
)
7
,
pp. 909-919
Persistent link: https://www.econbiz.de/10010461451
Saved in:
7
Biological implicit measures in HRM and OB : a question of how not if
Becker, William J.
;
Menges, Jochen
- In:
Human resource management review
23
(
2013
)
3
,
pp. 219-228
Persistent link: https://www.econbiz.de/10009751496
Saved in:
8
The contribution of neuroscience to consumer research : a conceptual framework and empirical review
Solnais, Céline
;
Andreu-Perez, Javier
; …
- In:
Journal of economic psychology : research in economic …
36
(
2013
),
pp. 68-81
Persistent link: https://www.econbiz.de/10009751686
Saved in:
9
Ethics and the neuroscientific study of leadership : a synthesis and rejoinder to Ashkanasy, Cropanzano and Becker, and McLagan
Lindebaum, Dirk
- In:
Journal of management inquiry
22
(
2013
)
3
,
pp. 317-323
Persistent link: https://www.econbiz.de/10009761112
Saved in:
10
The promise and peril of organizational neuroscience : today and tomorrow
Cropanzano, Russell
;
Becker, William J.
- In:
Journal of management inquiry
22
(
2013
)
3
,
pp. 306-310
Persistent link: https://www.econbiz.de/10009761119
Saved in:
11
Organizational neuroscience : taking organizational theory inside the neural black box
Becker, William J.
;
Cropanzano, Russell
;
Sanfey, Alan G.
- In:
Journal of management : JOM
37
(
2011
)
4
,
pp. 933-961
Persistent link: https://www.econbiz.de/10009238147
Saved in:
12
Organizational neuroscience : the promise and prospects of an emerging discipline
Becker, William J.
;
Cropanzano, Russell
- In:
Journal of organizational behavior : OB ; the internat. …
31
(
2010
)
7
,
pp. 1055-1059
Persistent link: https://www.econbiz.de/10008697384
Saved in:
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