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subject:"United Kingdom"
~person:"Oliveira-Castro, Jorge M."
~person:"Bridson, Kerrie"
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Oliveira-Castro, Jorge M.
Bridson, Kerrie
Balmer, John M. T.
6
Chapleo, Chris
5
Deleersnyder, Barbara
4
Koll, Oliver
4
Dawes, John
3
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The service industries journal
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Consumer behavior analysis : (a) rational approach to consumer choice
1
European journal of marketing : EJM
1
MBS working papers
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The international review of retail, distribution and consumer research
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Don't tate us! : the impediments and drivers of branding museums
Evans, Jody
(
contributor
);
Bridson, Kerrie
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003415751
Saved in:
2
Retail brand orientation, positional advantage and organisational performance
Bridson, Kerrie
;
Evans, Jody
;
Mavondo, Felix
; …
- In:
The international review of retail, distribution and …
23
(
2013
)
3
,
pp. 245-264
Persistent link: https://www.econbiz.de/10009781183
Saved in:
3
Consumer brand choice : money allocation as a function of brand reinforcing attributes
Oliveira-Castro, Jorge M.
;
Foxall, Gordon R.
;
Wells, …
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 113-127)
.
2013
Persistent link: https://www.econbiz.de/10009740400
Saved in:
4
Drivers, impediments and manifestations of brand orientation : an international museum study
Evans, Jody
;
Bridson, Kerrie
;
Rentschler, Ruth
- In:
European journal of marketing : EJM
46
(
2012
)
11/12
,
pp. 1457-1475
Persistent link: https://www.econbiz.de/10009707880
Saved in:
5
Individual differences in price responsiveness within and across food brands
Oliveira-Castro, Jorge M.
;
Foxall, Gordon R.
;
James, …
- In:
The service industries journal
28
(
2008
)
5/6
,
pp. 733-753
Persistent link: https://www.econbiz.de/10003775774
Saved in:
6
Consumer-based brand equity and brand performance
Oliveira-Castro, Jorge M.
;
Foxall, Gordon R.
;
James, …
- In:
The service industries journal
28
(
2008
)
3/4
,
pp. 445-461
Persistent link: https://www.econbiz.de/10003751903
Saved in:
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