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~isPartOf:"Journal of retailing and consumer services"
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Einzelhandel
4
Retail trade
4
Brand architecture
3
Consumer behaviour
3
Konsumentenverhalten
3
Markenarchitektur
3
Beziehungsmarketing
2
Brand image
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Brand management
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Firmenimage
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Markenführung
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Markenimage
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Relationship marketing
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Apparel retailing
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Bekleidung
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Brand
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Brand portfolio
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Clothing
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Coronavirus
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Cultural heritage
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Customer satisfaction
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Borraz, Stéphane
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Sainy, Romi
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Journal of retailing and consumer services
The journal of brand management : an international journal
59
European journal of marketing : EJM
27
Journal of business research : JBR
26
SpringerLink / Bücher
15
The journal of product & brand management
15
Corporate communications : an international journal
12
International studies of management and organization
11
Industrial marketing management : the international journal for industrial and high-tech firms
10
Marketing intelligence & planning
7
Advances in corporate branding
6
Corporate reputation review : an international journal
6
Innovatives Markenmanagement
6
Building corporate identity, image and reputation in the digital era
5
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
5
Working paper series / Bradford University School of Management
5
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
4
Harvard business review : HBR
4
Journal of strategic marketing
4
Symphonya. Emerging Issues in Management
4
The journal of business & industrial marketing
4
Asia Pacific journal of marketing and logistics
3
Corporate social responsibility and environmental management
3
European Journal of Marketing
3
Foundations of corporate heritage
3
International journal of contemporary hospitality management
3
Journal of general management
3
Journal of marketing communications
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Manual of international marketing
3
Reputation Management
3
Routledge studies in marketing
3
Scandinavian journal of management
3
The Routledge companion to contemporary brand management
3
The marketing review
3
Brand management in emerging markets : theories and practice
2
Business ethics quarterly : the journal of the Society for Business Ethics
2
Cogent business & management
2
Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
2
Family business review : journal of the Family Firm Institute
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ECONIS (ZBW)
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1
How can Indian small-scale fashion retailers survive COVID-19 disruption? : -a brand portfolio optimization perspective
Sinha, Priyank
;
Sainy, Romi
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012648899
Saved in:
2
Managing heritage brands : a study of the sacralization of heritage stores in the luxury industry
Dion, Delphine
;
Borraz, Stéphane
- In:
Journal of retailing and consumer services
22
(
2015
),
pp. 77-84
Persistent link: https://www.econbiz.de/10010468495
Saved in:
3
A model of consumer's retail atmosphere perceptions
Rayburn, Steven W.
;
Voss, Kevin E.
- In:
Journal of retailing and consumer services
20
(
2013
)
4
,
pp. 400-407
Persistent link: https://www.econbiz.de/10009755362
Saved in:
4
Consumer satisfaction and loyalty : two main consequences of retailer personality
Lombart, Cindy
;
Louis, Didier
- In:
Journal of retailing and consumer services
19
(
2012
)
6
,
pp. 644-652
Persistent link: https://www.econbiz.de/10009655495
Saved in:
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