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~subject:"Pricing strategy"
~person:"Zhang, Jun"
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Pricing strategy
Bundling strategy
3
Leistungsbündel
3
Preismanagement
3
Theorie
3
Theory
3
Distribution channel
2
Vertriebsweg
2
Bundling
1
Channel
1
Concession extraction
1
Digital goods
1
Digitale Güter
1
Einzelhandel
1
Preisdifferenzierung
1
Price discrimination
1
Retail trade
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bundling
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decentralized channel
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digital goods
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limited supply
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mixed bundling
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pure bundling
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supply-driven bundling
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Zhang, Jun
Roth, Stefan
7
Armstrong, Mark
6
Jeon, Doh-Shin
6
Bhargava, Hemant K.
5
Bonnemeier, Sebastian
5
Lahiri, Atanu
5
Menicucci, Domenico
5
Reichwald, Ralf
5
Yang, Feng
5
Cao, Qingning
4
Chen, Ting
4
Li, Xiaobo
4
Salinger, Michael A.
4
Burianek, Ferdinand
3
Cui, Yao
3
Dana, James D.
3
Duenyas, Izak
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Economides, Nicholas
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Evans, David S.
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Gazzale, Robert S.
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Guo, Xiaolong
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Heinzel, Joachim
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Indounas, Kostis
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Li, Minqiang
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Lucarelli, Claudio
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Luo, Yao
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MacKie-Mason, Jeffrey K.
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Murray, Chase
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Nicholson, Sean
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Raj, Ritwik
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Shang, Jennifer
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Song, Minjae
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Stoppel, Eduard
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Sun, Hailong
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Sun, Lei
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Teo, Chung-Piaw
3
Vasconcelos, Helder
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Venkatesh, R.
3
Vickers, John
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Journal of retailing
1
Production and operations management : an international journal of the Production and Operations Management Society
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
1
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ECONIS (ZBW)
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1
Impact of channel structure on a manufacturer's bundling decision with an application to digital goods
Cao, Qingning
;
Geng, Xianjun
;
Zhang, Jun
- In:
Production and operations management : the flagship …
31
(
2022
)
4
,
pp. 1679-1697
Persistent link: https://www.econbiz.de/10013273825
Saved in:
2
Strategic role of retailer bundling in a distribution channel
Cao, Qingning
;
Geng, Xianjun
;
Zhang, Jun
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 50-67
Persistent link: https://www.econbiz.de/10010500760
Saved in:
3
The impact of limited supply on a firm's bundling strategy
Cao, Qingning
;
Stecke, Kathryn E.
;
Zhang, Jun
- In:
Production and operations management : an international …
24
(
2015
)
12
,
pp. 1931-1944
Persistent link: https://www.econbiz.de/10011428190
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