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~person:"Gupta, Shruti"
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Gupta, Shruti
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International journal of Indian culture and business management : IJICBM
2
Journal of Business Ethics
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ECONIS (ZBW)
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An analysis and inter relationship between the factors of perception for cause-related marketing offerings
Gupta, Shruti
;
Chawla, Deepak
- In:
International journal of Indian culture and business …
23
(
2021
)
3
,
pp. 290-308
Persistent link: https://www.econbiz.de/10012598723
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2
Segmenting the consumers of cause-related marketing on psychographic attributes in emerging economy : the case of India
Chawla, Deepak
;
Gupta, Shruti
- In:
International journal of Indian culture and business …
24
(
2021
)
1
,
pp. 19-42
Persistent link: https://www.econbiz.de/10012695820
Saved in:
3
A Framework for Understanding Corporate Social Responsibility Programs as a Continuum: An Exploratory Study
Pirsch, Julie
;
Gupta, Shruti
;
Grau, Stacy
- In:
Journal of Business Ethics
70
(
2007
)
2
,
pp. 125-140
Persistent link: https://www.econbiz.de/10005719566
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