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~isPartOf:"Journal of philanthropy and marketing"
~subject:"Cause-Related Marketing"
~subject:"Nonprofit-Marketing"
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Cause-Related Marketing
Nonprofit-Marketing
Charitable organization
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Gemeinnützige Organisation
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Wohltätigkeit
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Journal of philanthropy and marketing
International review on public and non-profit marketing
9
Nonprofit management & leadership
4
International journal of nonprofit & voluntary sector marketing
3
Journal of business research : JBR
3
Nonprofit marketing : sectoral applications
3
Psychology & marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of nonprofit & public sector marketing
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Journal of the Academy of Marketing Science
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
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Sport management review
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Administrative Sciences : open access journal
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Australasian marketing journal
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Forschung und Entwicklung in der Sozialwirtschaft
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International journal of Islamic and Middle Eastern finance and management
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International journal of advertising : the quarterly review of marketing communications
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International journal of advertising : the review of marketing communications
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International journal of electronic commerce : IJEC
1
International journal of nonprofit and voluntary sector marketing
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International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of Islamic marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of business and psychology
1
Journal of business ethics : JBE
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Journal of consumer behaviour : an international research review
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of managerial psychology
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Journal of marketing
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Journal of marketing communications
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of promotion management : innovations in planning and applied research
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Journal of retailing
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Journal of sport management : the official journal of the North American Society of Sport Management
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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MIS quarterly
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Management research review
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Marketing theory
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1
How the emotions evoked by homeless pets induce online charitable giving
Shepelenko, Anna
;
Shepelenko, Pavel
;
Panidi, Ksenia
; …
- In:
Journal of philanthropy and marketing
29
(
2024
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014505840
Saved in:
2
Online social network fundraising : threats and potentialities
Wymer, Walter
;
Čačija, Ljiljana Najev
- In:
Journal of philanthropy and marketing
28
(
2023
)
4
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014439340
Saved in:
3
Does the intention to purchase cause-related products compared to charity donations indicate higher morality?
Adomaviciute, Karina
;
Urbonavicius, Sigitas
- In:
Journal of philanthropy and marketing
28
(
2023
)
4
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014439369
Saved in:
4
Donor recognition : a double-edged sword in charitable giving
Luo, Jun
;
Gao, Guanlin
- In:
Journal of philanthropy and marketing
28
(
2023
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10014239979
Saved in:
5
Retaining volunteers for the cause : hope and pride associated with cause-related charity events in cancer control
Legg, Melissa
;
Hyde, Melissa K.
;
Chambers, Suzanne K.
; …
- In:
Journal of philanthropy and marketing
27
(
2022
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013093293
Saved in:
6
The role of request precision and perceived efficacy in increasing charitable donations
Hershberger, Edmund
;
Hair, Michael
- In:
Journal of philanthropy and marketing
27
(
2022
)
4
,
pp. 1-9
Persistent link: https://www.econbiz.de/10013460860
Saved in:
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