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~isPartOf:"International journal of market research : JMRS ; the journal of the Market Research Society"
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Conjoint analysis
7
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Consumer behaviour
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International journal of market research : JMRS ; the journal of the Market Research Society
Conjoint measurement : methods and applications
52
SpringerLink / Bücher
26
Journal of business economics : JBE
24
Journal of marketing research : JMR
21
Conjoint measurement : methods and applications ; with 91 tables
19
Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele
19
Fundamentals of marketing research ; Vol. 6
17
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
16
Journal of business research : JBR
15
American journal of agricultural economics
14
Europäische Hochschulschriften / 5
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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European journal of operational research : EJOR
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Gabler Edition Wissenschaft
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
11
Marketing : ZFP ; journal of research and management
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Agricultural and resource economics review : ARER
10
International journal of consumer studies
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Springer eBook Collection / Business and Economics
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Technological forecasting & social change : an international journal
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of agricultural and applied economics
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KBI
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Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
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Die Betriebswirtschaft : DBW
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Journal of food products marketing
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Marketing letters : a journal of research in marketing
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Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
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Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Energy economics
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International journal of hospitality management
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Journal of international food & agribusiness marketing : JIFAM
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Journal of retailing and consumer services
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1
Plackett-Burman design in choice-based conjoint analysis : a case of estimating warning message distribution on tobacco packages
Huertas-Garcia, Ruben
;
Guitart-Tarrés, Laura
;
Núñez …
- In:
International journal of market research : JMRS ; the …
58
(
2016
)
4
,
pp. 569-594
Persistent link: https://www.econbiz.de/10011607223
Saved in:
2
Making conjoint behavioural
Caldwell, Leigh
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
3
,
pp. 495-501
Persistent link: https://www.econbiz.de/10011376273
Saved in:
3
New conjoint approaches to scaling brand equity and optimising share of preference prediction
Guyon, Hervé
;
Petiot, Jean-François
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
5
,
pp. 701-725
Persistent link: https://www.econbiz.de/10011494706
Saved in:
4
Market share predictions : a new model with rating-based conjoint analysis
Guyon, Hervé
;
Petiot, Jean-François
- In:
International journal of market research : JMRS ; the …
53
(
2011
)
6
,
pp. 831-857
Persistent link: https://www.econbiz.de/10010217550
Saved in:
5
Eye-tracking information processing in choice-based conjoint analysis
Meißner, Martin
;
Decker, Reinhold
- In:
International journal of market research : JMRS ; the …
52
(
2010
)
5
,
pp. 591-610
Persistent link: https://www.econbiz.de/10008688919
Saved in:
6
The truth is out there! : how external validity can lead to better marketing decisions
Rogers, Greg
;
Soopramanien, Didier
- In:
International journal of market research : JMRS ; the …
51
(
2009
)
2
,
pp. 163-180
Persistent link: https://www.econbiz.de/10003820431
Saved in:
7
Predicting purchase decisions with different conjoint analysis methods : a Monte Carlo simulation
Backhaus, Klaus
;
Hillig, Thomas
;
Wilken, Robert
- In:
International journal of market research : JMRS ; the …
49
(
2007
)
3
,
pp. 341-364
Persistent link: https://www.econbiz.de/10003467514
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