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Beziehungsmarketing
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Customer retention
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Customer satisfaction
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The journal of services marketing
SpringerLink / Bücher
90
Journal of retailing and consumer services
27
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Journal of business research : JBR
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Journal of Services Marketing
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Hamburger Schriften zur Marketingforschung
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Journal of marketing theory and practice
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Schriftenreihe Schwerpunkt Marketing
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European Journal of Marketing
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Psychology & marketing
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Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Asia Pacific journal of marketing and logistics
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Gabler Research
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Journal of Consumer Marketing
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How to succeed in the digital age : strategies from 17 top managers
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Journal of Business & Industrial Marketing
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Marketing Science
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Schriften zum innovativen Marketing
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Wirtschaftswissenschaft
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
6
Asia Pacific Journal of Marketing and Logistics
6
European journal of marketing : EJM
6
Harvard-Business-Manager : das Wissen der Besten
6
International Journal of Bank Marketing
6
International journal of contemporary hospitality management
6
Journal of the Academy of Marketing Science
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Kundenmanagement & Electronic Commerce
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Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
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Schriftenreihe Studien zum Konsumentenverhalten
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Services marketing quarterly
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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ECONIS (ZBW)
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Retrospective: why do customers switch? : the dynamics of satisfaction versus loyalty
Mittal, Banwari
- In:
The journal of services marketing
30
(
2016
)
6
,
pp. 569-575
Persistent link: https://www.econbiz.de/10011634990
Saved in:
2
Antecedents of the client's trust in low- versus high-consequence decisions
Terres, Mellina da Silva
;
Santos, Christiane Pizzutti dos
; …
- In:
The journal of services marketing
29
(
2015
)
1
,
pp. 26-37
Persistent link: https://www.econbiz.de/10010531133
Saved in:
3
Corporate social responsibility and customer loyalty : exploring the role of identification, satisfaction and type of company
Pérez, Andrea
;
Rodríguez del Bosque, Ignacio A.
- In:
The journal of services marketing
29
(
2015
)
1
,
pp. 15-25
Persistent link: https://www.econbiz.de/10010531150
Saved in:
4
Beyond loyalty : customer satisfaction, loyalty, and fortitude
Fraering, Martin
;
Minor, Michael
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 334-344
Persistent link: https://www.econbiz.de/10009788843
Saved in:
5
Investigating the impact of resource capabilities on customer loyalty : a structural equation approach for the UK hotels using online ratings
Ramanathan, Usha
;
Ramanathan, Ramakrishnan
- In:
The journal of services marketing
27
(
2013
)
5
,
pp. 404-415
Persistent link: https://www.econbiz.de/10010127928
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