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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Discounter
204
Discounters
193
Deutschland
75
Germany
70
Einzelhandel
50
Retail trade
45
Consumer behaviour
38
Konsumentenverhalten
38
Lebensmitteleinzelhandel
38
Food retailing
36
Discountgeschäft
34
USA
32
United States
31
ALDI SÜD
17
Wal-Mart Stores
17
Competitive strategy
16
Preiswettbewerb
16
Wettbewerbsstrategie
16
Arbeitsbedingungen
15
Handelsmarke
14
International market entry
14
Internationaler Markteintritt
14
Price competition
14
Working conditions
14
Store brand
13
Business history
12
Low-cost strategy
12
Niedrigpreisstrategie
12
Rabatt
12
Rebate
12
Unternehmensgeschichte
12
Facheinzelhandel
10
Markteintritt
10
Corporate culture
9
Market entry
9
Preismanagement
9
Pricing strategy
9
Strategisches Management
9
Theorie
9
Theory
9
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Bauer, Hans H.
1
Carpenter, Jason M.
1
Meyer, Tracy
1
Neumann, Marcus M.
1
Schüle, Anja
1
Swinnen, Gilbert
1
Vignali Ryding, Daniella
1
Vignali, Claudio
1
Vignali, Gianpaolo
1
Willems, Kim
1
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Journal of retailing and consumer services
2
International journal of business and globalisation : IJBG
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
5
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Discount retailing, a European test case for perceived value as a basis for shaping the firm's offer
Vignali, Claudio
;
Vignali, Gianpaolo
;
Vignali Ryding, …
- In:
International journal of business and globalisation : IJBG
8
(
2012
)
2
,
pp. 239-255
Persistent link: https://www.econbiz.de/10009553108
Saved in:
2
Am I cheap? : testing the role of store personality and self-congruity in discount retailing
Willems, Kim
;
Swinnen, Gilbert
- In:
The international review of retail, distribution and …
21
(
2011
)
5
,
pp. 513-539
Persistent link: https://www.econbiz.de/10009492159
Saved in:
3
Experience-based aspects of shopping attitudes : the roles of norms and loyalty
Meyer, Tracy
- In:
Journal of retailing and consumer services
15
(
2008
)
4
,
pp. 324-333
Persistent link: https://www.econbiz.de/10003729874
Saved in:
4
Consumer shopping value, satisfaction and loyalty in discount retailing
Carpenter, Jason M.
- In:
Journal of retailing and consumer services
15
(
2008
)
5
,
pp. 358-363
Persistent link: https://www.econbiz.de/10003742276
Saved in:
5
Kundenvertrauen in Lebensmitteldiscounter : eine experimentelle Untersuchung
Bauer, Hans H.
;
Schüle, Anja
;
Neumann, Marcus M.
-
2005
Persistent link: https://www.econbiz.de/10013430121
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