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~type_genre:"Aufsatz in Zeitschrift"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Markenimage"
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Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
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International journal of business information systems : IJBIS
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International journal of electronic marketing and retailing : IJEMR
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EuroMed journal of business
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Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
2
Using best-worse scaling to reveal perceived relative importance of website attributes
Pascoe, Michael
;
Wright, Owen
;
Winzar, Hume
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 393-408
Persistent link: https://www.econbiz.de/10011636616
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