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~person:"Ali, Ayaz"
~person:"Steinmann, Sascha"
~subject:"Marktsegmentierung"
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Marktsegmentierung
Electrical goods trade
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Elektrohandel
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Customer analysis
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Ali, Ayaz
Steinmann, Sascha
Mau, Gunnar
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Kundenkenntnis im Handel : Ausprägungen, Herkunft und Wirkungen
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Contacts between retailers and customers as a basis for customer segmentation in electronic retail
Silberer, Günter
;
Steinmann, Sascha
;
Mau, Gunnar
- In:
Kundenkenntnis im Handel : Ausprägungen, Herkunft und …
,
(pp. 127-149)
.
2009
Persistent link: https://www.econbiz.de/10003862363
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