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~subject:"Einzelhandel"
~isPartOf:"Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey"
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Einzelhandel
Online retailing
7
Online-Handel
7
Consumer behaviour
6
Konsumentenverhalten
6
Distribution channel
5
Vertriebsweg
5
Retail trade
4
Beziehungsmarketing
3
Customer analysis
3
Kundenanalyse
3
Multichannel strategy
3
Multikanalvertrieb
3
Relationship marketing
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Internet marketing
2
Omnichannel
2
Online-Marketing
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consumer behavior
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omnichannel retailing
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Age group
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Customer experience
1
E-WOM
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E-commerce
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Electronic Commerce
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Gen Z
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Internet
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Ladengestaltung
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Marketing periods
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Multichannel retailing
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Omnichannel retailing
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Online shopping behavior
1
Productivity
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Produktivität
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Social Web
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Social web
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Store design
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Viral marketing
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Virales Marketing
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channel integration
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Çengel, Özgür
2
Oktay, Büşra
1
Türk, Elif
1
Çakiroğlu, K. Ilgın
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Özbük, Meltem Yetkin
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Öztek, M. Yaman
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Ünal, Duygu Aydın
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
Journal of retailing and consumer services
108
Journal of business research : JBR
34
Journal of retailing
24
Management science : journal of the Institute for Operations Research and the Management Sciences
23
International journal of retail and distribution management
22
European journal of operational research : EJOR
20
International journal of electronic marketing and retailing : IJEMR
14
The international review of retail, distribution and consumer research
14
International journal of production economics
13
International journal of production research
12
Manufacturing & service operations management : M & SOM
12
International journal of retail & distribution management
11
Transportation research / E : an international journal
11
Omega : the international journal of management science
10
Journal of internet commerce
9
Information systems research : ISR
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Electronic commerce research
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of electronic commerce : IJEC
6
Journal of marketing research
6
Asia Pacific journal of marketing and logistics
5
International journal of business information systems : IJBIS
5
International journal of consumer studies
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
5
Journal of marketing
5
Journal of strategic marketing
5
Journal of the Academy of Marketing Science
5
Marketing science
5
SpringerLink / Bücher
5
Technological forecasting & social change : an international journal
5
Working paper / National Bureau of Economic Research, Inc.
5
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
4
Journal of customer behaviour
4
MIS quarterly
4
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
4
Psychology & marketing
4
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ECONIS (ZBW)
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Customer preferences of multichannel operations in the context of omnichannel world
Öztek, M. Yaman
;
Çengel, Özgür
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 43-54)
.
2021
Persistent link: https://www.econbiz.de/10012492086
Saved in:
2
Consumer behavior in omnichannel retailing
Özbük, Meltem Yetkin
;
Ünal, Duygu Aydın
;
Oktay, Büşra
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 75-95)
.
2021
Persistent link: https://www.econbiz.de/10012492210
Saved in:
3
Customer experience management in omnichannel retailing
Çakiroğlu, K. Ilgın
;
Çengel, Özgür
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 97-113)
.
2021
Persistent link: https://www.econbiz.de/10012492289
Saved in:
4
Integrating different channels : showrooming and webrooming : evolution of online channels
Türk, Elif
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 197-210)
.
2021
Persistent link: https://www.econbiz.de/10012492389
Saved in:
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