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~isPartOf:"International journal of sport management and marketing : IJSMM"
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International journal of sport management and marketing : IJSMM
SpringerLink / Bücher
36
Tourism management : research, policies, practice
30
International journal of event and festival management
29
Customer Experience : Forum Dienstleistungsmanagement
22
Journal of travel and tourism marketing
21
Praxisorientiertes Eventmanagement : Events erfolgreich planen, umsetzen und bewerten
20
International journal of hospitality management
18
Tourism management perspectives : TMP
16
Food and wine events in Europe : a stakeholder approach
15
International journal of contemporary hospitality management
15
Journal of business research : JBR
15
Markenkommunikation und Beziehungsmarketing
14
Journal of hospitality marketing & management
13
Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
13
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
12
Event-Marketing : Trends und Entwicklungen
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of retailing and consumer services
12
Sport management review
12
Springer eBook Collection
11
essentials
11
Events im Zeitalter von Social Media : Stand und Perspektiven der Eventforschung
10
Events und Tourismus : Stand und Perspektiven der Eventforschung
10
Journal of sport management : the official journal of the North American Society of Sport Management
10
Kulturtourismus zu Beginn des 21. Jahrhunderts : Festschrift für Albrecht Steinecke
10
Social enterprise and special events : market-based approaches to mission-driven gatherings
10
Erfolg mit nachhaltigen Eventkonzepten : Tagungsband zur 2. Konferenz für Eventforschung an der TU Chemnitz
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Memorable customer experiences : a research anthology
8
Wirtschaftswissenschaft
8
European Sport management quarterly : ESMQ
7
Stand und Perspektiven der Eventforschung
7
The business of events management
7
The journal of brand management : an international journal
7
Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
6
Events und Sport : Stand und Perspektiven der Eventforschung
6
Journal of advertising research
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Journal of hospitality and tourism insights
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Essentials
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ECONIS (ZBW)
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1
Does home location put young athletes under pressure?
Kristiansen, Elsa
;
Schnitzer, Martin
;
Houlihan, Barrie
- In:
International journal of sport management and marketing …
21
(
2021
)
3/4
,
pp. 226-244
Persistent link: https://www.econbiz.de/10012697144
Saved in:
2
Mass participant sport event brand associations : an analysis of two event categories
Rice, Jason A.
;
Hambrick, Marion E.
;
Greenwell, T. …
- In:
International journal of sport management and marketing …
19
(
2019
)
5/6
,
pp. 330-351
Persistent link: https://www.econbiz.de/10012168840
Saved in:
3
2016 Winter Youth Olymic Games : planning for a volunteer legacy
Sand, Trond Svela
;
Strittmatter, Anna-Maria
;
Hanstad, …
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 242-260
Persistent link: https://www.econbiz.de/10011861915
Saved in:
4
A neo-institutionalist analysis of sport event leveraging strategies and tactics
Strittmatter, Anna-Maria
- In:
International journal of sport management and marketing …
17
(
2017
)
4/6
,
pp. 261-282
Persistent link: https://www.econbiz.de/10011861924
Saved in:
5
Demand for pay-per-view consumption of Ultimate Fighting Championship events
Watanabe, Nicholas M.
- In:
International journal of sport management and marketing …
11
(
2012
)
3/4
,
pp. 225-238
Persistent link: https://www.econbiz.de/10009574576
Saved in:
6
The recreational sport participation scale : development, testing and practical application
Mueller, Thomas S.
- In:
International journal of sport management and marketing …
12
(
2012
)
3/4
,
pp. 144-158
Persistent link: https://www.econbiz.de/10009739380
Saved in:
7
Event effectiveness : analysing the perceptions of key stakeholders of the Lexmark Indy 300/Champ Car Event, Gold Coast
Nguyen, Sheila N.
;
Menzies, Jane L.
- In:
International journal of sport management and marketing …
8
(
2010
)
1/2
,
pp. 106-130
Persistent link: https://www.econbiz.de/10008650621
Saved in:
8
Influences on event attendance decisions for stock car automobile racing fans
Roy, Donald P.
;
Goss, Benjamin D.
;
Jubenville, Colby B.
- In:
International journal of sport management and marketing …
8
(
2010
)
1/2
,
pp. 73-92
Persistent link: https://www.econbiz.de/10008650623
Saved in:
9
Special issue: The management and marketing of motorsports
DeGaris, Larry
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008650629
Saved in:
10
Prediction of ticket purchase in professional sport using data mining
Chen, Chen-yueh
;
Stotlar, David K.
;
Lin, Yi-hsiu
- In:
International journal of sport management and marketing …
6
(
2009
)
1
,
pp. 68-86
Persistent link: https://www.econbiz.de/10003862994
Saved in:
11
ADVENTUREQUAL : an extension of the SERVQUAL conceptual gap model in young people's outdoor adventure
Donne, Keith
- In:
International journal of sport management and marketing …
6
(
2009
)
3
,
pp. 253-276
Persistent link: https://www.econbiz.de/10003920287
Saved in:
12
Emotional engagement and experiential marketing : a case study of the Athens Olympic Games
Davou, Konstantina
;
Thwaites, Des
;
Chadwick, Simon
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10003733492
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