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Kumar, V.
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The SAGE handbook of international marketing
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ECONIS (ZBW)
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Global marketing research
Kumar, V.
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2015
Persistent link: https://www.econbiz.de/10011385811
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Researching international markets : philosophical and methodological issues
Kumar, V.
- In:
The SAGE handbook of international marketing
,
(pp. 114-162)
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2009
Persistent link: https://www.econbiz.de/10003792072
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