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isPartOf:"Contemplating corporate marketing, identity and communication"
~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~subject:"Öffentlichkeitsarbeit"
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Öffentlichkeitsarbeit
Corporate reputation
20
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20
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8
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4
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4
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3
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Contemplating corporate marketing, identity and communication
Harvard-Business-Manager : das Wissen der Besten
Corporate communications : an international journal
36
Corporate reputation review : an international journal
29
Journal of business research : JBR
19
Journal of business ethics : JOBE
17
Journal of communication management : an international journal
12
Journal of marketing communications
12
SpringerLink / Bücher
12
Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
9
European journal of marketing : EJM
7
The journal of brand management : an international journal
7
Unternehmenskommunikation : Kommunikationsmanagement aus Sicht der Unternehmensführung
7
Corporate reputation review
6
Marketing intelligence & planning
6
International journal of business communication : IJBC ; a publication of the Association of Business Communication
5
Journal of business strategy
5
Journal of strategic marketing
5
Qualitative market research : an international journal
5
The handbook of crisis communication
5
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
4
Journal of business ethics : JBE
4
Journal of communication management
4
Journal of marketing management : MM
4
The Academy of Management review : AMR
4
The Oxford handbook of corporate reputation
4
Theoretical and applied economics : GAER review
4
Academy of Management journal : AMJ
3
Corporate brand and corporate reputation
3
Crisis communication : practical PR strategies for reputation management and company survival
3
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
3
Harvard business review : HBR
3
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
3
International studies of management and organization
3
Journal of business communication : JBC
3
Management decision : MD
3
Marketing : ZFP ; journal of research and management
3
New media and public relations
3
PR-Praxis
3
Pakistan journal of commerce and social sciences
3
The journal of product & brand management
3
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ECONIS (ZBW)
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1
Es tut uns so leid!
Schweitzer, Maurice E.
;
Brooks, Alison Wood
;
Galinsky, …
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
5
,
pp. 60-71
Persistent link: https://www.econbiz.de/10011535456
Saved in:
2
Sippenhaft in der Lieferkette
Benoit, Sabine
;
Hartmann, Julia
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
2
,
pp. 7-9
Persistent link: https://www.econbiz.de/10010484931
Saved in:
3
Den guten Ruf verteidigen
Gaines-Ross, Leslie
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
2
,
pp. 32-40
Persistent link: https://www.econbiz.de/10008809347
Saved in:
4
Öffentlichkeitsarbeit 2.0
Kane, Gerald C.
;
Fichman, Robert G.
;
Gallaugher, John
; …
- In:
Harvard-Business-Manager : das Wissen der Besten
32
(
2010
)
3
,
pp. 96-103
Persistent link: https://www.econbiz.de/10003934433
Saved in:
5
Corporate communications in China : a preliminary study
Ying, Fan
- In:
Contemplating corporate marketing, identity and …
,
(pp. 122-131)
.
2010
Persistent link: https://www.econbiz.de/10008658055
Saved in:
6
Weathervanes or signposts? Constructs or philosophy? : scrutinizing and explicating corporate image, corporate identity, corporate communications, corporate reputation, corporate b...
Balmer, John M. T.
- In:
Contemplating corporate marketing, identity and …
,
(pp. 3-35)
.
2010
Persistent link: https://www.econbiz.de/10008658063
Saved in:
7
Den guten Ruf professionell managen
Nix, Petra
;
Schnöring, Stefanie
;
Siegert, Gabriele
- In:
Harvard-Business-Manager : das Wissen der Besten
31
(
2009
)
1
,
pp. 8-11
Persistent link: https://www.econbiz.de/10003787905
Saved in:
8
Ein Bild für die Götter
Biehl-Missal, Brigitte
;
Piwinger, Manfred
- In:
Harvard-Business-Manager : das Wissen der Besten
31
(
2009
)
6
,
pp. 100-106
Persistent link: https://www.econbiz.de/10003840467
Saved in:
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