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~isPartOf:"Journal of business case studies"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
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Journal of business case studies
Sport marketing quarterly : preferred journal of the Sport Marketing Association
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A comparison of college football and NASCAR consumer profiles : identity formation and spectatorship motivation
Keaton, Shaughan A.
;
Watanabe, Nicholas M.
;
Gearhart, …
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10010515317
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The Indianapolis Motor Speedway
Brunnemer, Timothy
;
Buffington, James R.
;
Harper, Jeffrey S.
- In:
Journal of business case studies
4
(
2008
)
12
,
pp. 7-22
Persistent link: https://www.econbiz.de/10003797842
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