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~type_genre:"Article in journal"
~person:"Berecz, János"
~person:"Pich, Christopher"
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Társadalmi szemle : társadalomtudományi folyóirata
3
International journal of market research
1
International journal of market research : JMRS ; the journal of the Market Research Society
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1
Exploring young voter engagement and journey mapping across political events
Poorrezaei, Mojtaba
;
Pich, Christopher
;
Guja Armannsdottir
- In:
International journal of market research
65
(
2023
)
5
,
pp. 532-565
Persistent link: https://www.econbiz.de/10014368512
Saved in:
2
Marketing Brexit : an exploratory study of young voter engagement in relation to the EU referendum
Pich, Christopher
;
Harvey, John
;
Guja Armannsdottir
; …
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
6
,
pp. 589-610
Persistent link: https://www.econbiz.de/10011980258
Saved in:
3
Political brand identity : an examination of the complexities of Conservative brand and internal market engagement during the 2010 UK General Election campaign
Pich, Christopher
;
Dean, Dianne
;
Punjaisri, Kanyapuss
- In:
Journal of marketing communications
22
(
2016
)
1
,
pp. 100-117
Persistent link: https://www.econbiz.de/10011536095
Saved in:
4
Political branding : sense of identity or identity crisis? : an investigation of the transfer potential of the brand identity prism to the UK Conservative Party
Pich, Christopher
;
Dean, Dianne
- In:
Journal of marketing management : MM
31
(
2015
)
11/12
,
pp. 1353-1378
Persistent link: https://www.econbiz.de/10011405290
Saved in:
5
Pluralizmus - párt - vezető szerep
Berecz, János
- In:
Társadalmi szemle : társadalomtudományi folyóirata
42
(
1987
)
7
,
pp. 3-10
Persistent link: https://www.econbiz.de/10001047106
Saved in:
6
A párt vezető szerepe és a közmegegyezés
Berecz, János
- In:
Társadalmi szemle : társadalomtudományi folyóirata
41
(
1986
)
2
,
pp. 13-24
Persistent link: https://www.econbiz.de/10001041973
Saved in:
7
Pártról és reformról - kétfrontos érzékenységgel
Berecz, János
- In:
Társadalmi szemle : társadalomtudományi folyóirata
41
(
1986
)
11
,
pp. 43-52
Persistent link: https://www.econbiz.de/10001044647
Saved in:
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