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person:"Johansson, Ulf"
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Search: subject_exact:"Furniture retailing"
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Furniture retailing
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Möbelhandel
3
China
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Multinationales Unternehmen
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Transnational corporation
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Business model
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Comparison
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Corporate reputation
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Einzelhandel
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Firmenimage
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Geschäftsmodell
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Großbritannien
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Handelsmarketing
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IKEA
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IKEA Svenska Försäljnings AB <Ödåkra>
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IKEA of Sweden <Älmhult>
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International market entry
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International marketing
1
Internationaler Markteintritt
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Internationales Marketing
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Marketing management
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Marketingmanagement
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Organisationsforschung
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Organizational research
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Retail marketing
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Retail trade
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Schweden
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Sweden
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United Kingdom
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business model
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international retail
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market orientation
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Johansson, Ulf
Jonsson, Anna
5
Elg, Ulf
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Enquist, Bo
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Schettkat, Ronald
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Tarnovskaya, Veronika
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Behrends, Thomas
2
Burt, Steven
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Dunne, Kathleen
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Edvardsson, Bo
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Faltz, Laura
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Gatsoris, Lambros
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Gröppel-Klein, Andrea
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Hassink, Wolter H. J.
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Hefter, Katharina
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Hultman, Jens
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Jungbluth, Rüdiger
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Li, Sherry F.
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Martin, Albert
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Meriç, Gülser
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Meriç, İlhan
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Piasecki, Mirko
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Schmid, Stefan
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Schratzenthaller, Georg
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Thelander, Åsa
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Aemmer, David
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The international review of retail, distribution and consumer research
2
Journal of retailing and consumer services
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ECONIS (ZBW)
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The changing marketing orientation within the business model of an international retailer : IKEA in China over 10 years
Burt, Steven
;
Dawson, John A.
;
Johansson, Ulf
;
Hultman, Jens
- In:
The international review of retail, distribution and …
31
(
2021
)
2
,
pp. 229-255
Persistent link: https://www.econbiz.de/10012485076
Saved in:
2
Standardized marketing strategies in retailing? : IKEA’s marketing strategies in Sweden, the UK and China
Burt, Steven
;
Johansson, Ulf
;
Thelander, Åsa
- In:
Journal of retailing and consumer services
18
(
2011
)
3
,
pp. 183-193
Persistent link: https://www.econbiz.de/10009158891
Saved in:
3
Retail image as seen through consumers' eyes : studying international retail image through consumer photographs of stores
Burt, Steve
;
Johansson, Ulf
;
Thelander, Åsa
- In:
The international review of retail, distribution and …
17
(
2007
)
5
,
pp. 447-467
Persistent link: https://www.econbiz.de/10003602993
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