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~subject:"Industrial region"
~subject:"Brand"
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Survival strategies of a local industry and the characteristics of its overseas operations : a case study of the glove-related industry in Eastern Kagawa, Japan
Taira, Atsushi
- In:
Spaces of international economy and management : …
,
(pp. 221-238)
.
2012
Persistent link: https://www.econbiz.de/10009503358
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American girl and the brand gestalt : closing the loop on sociocultural branding research
Diamond, Nina
;
Sherry, John F.
;
Muñiz, Albert M.
; …
- In:
Journal of marketing
73
(
2009
)
3
,
pp. 118-134
Persistent link: https://www.econbiz.de/10003838598
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