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Journal of travel and tourism marketing
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A longitudinal study of Olympic Games' impact on the image of a host country
Tasci, Asli DA
;
Hahm, Jeeyeon
;
Breiter Terry, Deborah
- In:
Journal of travel and tourism marketing
36
(
2019
)
4
,
pp. 443-457
Persistent link: https://www.econbiz.de/10012179418
Saved in:
2
Investigating the interplay among the Olympic Games image, destination image, and country image for four previous hosts
Hahm, Jeeyeon
;
Tasci, Asli DA
;
Breiter Terry, Deborah
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 755-771
Persistent link: https://www.econbiz.de/10011918089
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