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language:"eng"
~subject:"Internet marketing"
~type:"article"
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Internet marketing
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Driving traffic and customer activity through affiliate marketing
2
International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of market research : JMRS ; the journal of the Market Research Society
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Marketing efficiency in tourism : coping with volatile demand
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Analyzing the click path of affiliate-marketing campaigns : interacting effects of affiliates' design parameters with merchants' search-engine advertising
Olbrich, Rainer
;
Bormann, Patrick
;
Hundt, Michael
- In:
Journal of advertising research
59
(
2019
)
3
,
pp. 342-356
Persistent link: https://www.econbiz.de/10012118869
Saved in:
2
Does an expanded brand user base of co-branded advertising help ad-memorability?
Nguyen, Cathy
;
Romaniuk, Jenni
;
Faulkner, Margaret
; …
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
4
,
pp. 366-379
Persistent link: https://www.econbiz.de/10011919262
Saved in:
3
Affiliate marketing strategy of Amazon India
Kaur, Jaspreet
;
Wadera, Deepti
- In:
Driving traffic and customer activity through affiliate …
,
(pp. 33-50)
.
2018
Persistent link: https://www.econbiz.de/10011715393
Saved in:
4
Affiliate marketing for entrepreneurs : the mechanics of driving traffic to enhance business performance
Dixit, Shailja
;
Kesarwani, Hitesh
- In:
Driving traffic and customer activity through affiliate …
,
(pp. 81-100)
.
2018
Persistent link: https://www.econbiz.de/10011715399
Saved in:
5
Social networks on cashback websites
Ballestar, María Teresa
;
Sainz, Jorge
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1039-1045
Persistent link: https://www.econbiz.de/10011627261
Saved in:
6
Governance mechanisms in Internet-based affiliate marketing programs in Spain
Fox, Paul B.
;
Wareham, Jonathan D.
- In:
International journal of e-business research : an …
6
(
2010
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10003925694
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7
Cooperation of small enterprises in a web-based tourism network : case of the Old Mail Road in Finland, Åland and Sweden
Lemmetyinen, Arja
;
Suomi, Reima
- In:
Marketing efficiency in tourism : coping with volatile …
,
(pp. 119-129)
.
2006
Persistent link: https://www.econbiz.de/10003396393
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