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~type_genre:"Interview"
~type_genre:"Reprint"
~person:"McDonagh, Pierre"
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Search: subject_exact:"Gesellschaftliche Grundwerte"
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McDonagh, Pierre
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Macromarketing - a global focus ; Vol. 4
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Major theoretical debates and contemporary issues in marketing theory
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ECONIS (ZBW)
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Sustainable consumption and the quality of life : a macromarketing challenge to the dominant social paradigm
Kilbourne, William E.
;
McDonagh, Pierre
;
Prothero, Andrea
-
2009
Persistent link: https://www.econbiz.de/10003876820
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Sustainable consumption and the quality of life : a macromarketing challenge to the dominant social paradigm
Kilbourne, William
;
McDonagh, Pierre
;
Prothero, Andrea
-
2008
Persistent link: https://www.econbiz.de/10003611049
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