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isPartOf:"Entrepreneurship in international marketing"
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International marketing
9
Internationales Marketing
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Exportwirtschaft
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1990-2012
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Designation of origin
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Alarcón, María del Carmen
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Cadeaux, Jack
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Cunha, Reynaldo Dannecker
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Elg, Ulf
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Ghauri, Pervez N.
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Hofer, Katharina
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Kumar, Nishant
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Magnusson, Peter
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Niehoff, Lisa Maria
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Rana, Sudhir
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Rialp Criado, Josep
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Rocha, Thelma Valeria
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Wajda, Theresa A.
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Walsh, Michael F.
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Westjohn, Stanford A.
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Wuehrer, Gerhard A.
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Yaklef, Ali
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Entrepreneurship in international marketing
International marketing review
135
Journal of international marketing
122
Journal of global marketing
111
Journal of business research : JBR
102
International business review : the official journal of the European International Business Academy
44
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
42
Industrial marketing management : the international journal for industrial and high-tech firms
41
SpringerLink / Bücher
37
Advances in international marketing
36
Journal of international consumer marketing
33
Europäische Hochschulschriften / 5
31
Handbook of research in international marketing
26
Journal of euromarketing
26
The journal of brand management : an international journal
25
Asia Pacific journal of marketing and logistics
24
European journal of marketing : EJM
24
Management international review : mir ; journal of international business
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
22
International journal of advertising : the quarterly review of marketing communications
18
Journal of strategic marketing
18
Journal of the Academy of Marketing Science
18
The SAGE handbook of international marketing
18
The journal of business & industrial marketing
17
Marketing intelligence & planning
16
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
15
Journal of world business : JWB
15
The journal of product & brand management
15
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
European journal of international management : EJIM
14
Handbook of research on international advertising
14
Journal of marketing
14
Gabler Edition Wissenschaft
13
International journal of business and globalisation : IJBG
13
International marketing ; Vol. 1
13
International marketing ; Vol. V
13
Journal of macromarketing : examining the interactions among markets, marketing, and society
13
Journal of marketing management : MM
13
Research handbook on export marketing
13
Springer eBook Collection
13
International marketing ; Vol. 2
12
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ECONIS (ZBW)
9
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1
The effects of stability, diversity, and density on relationship flexibility in an international retail supply network : a proposed theory and research hypotheses
Cadeaux, Jack
- In:
Entrepreneurship in international marketing
,
(pp. 307-320)
.
2015
Persistent link: https://www.econbiz.de/10010493024
Saved in:
2
Luxury brands in emerging markets : a case study on China
Cui, Annie Peng
;
Wajda, Theresa A.
;
Walsh, Michael F.
- In:
Entrepreneurship in international marketing
,
(pp. 287-305)
.
2015
Persistent link: https://www.econbiz.de/10010493025
Saved in:
3
Does the value of global brands apply to both foreign and domestic-based global brands?
Westjohn, Stanford A.
;
Magnusson, Peter
;
Zhou, Joyce X.
- In:
Entrepreneurship in international marketing
,
(pp. 267-286)
.
2015
Persistent link: https://www.econbiz.de/10010493026
Saved in:
4
Institutional forces and firms' positioning in China and Brazil
Elg, Ulf
;
Ghauri, Pervez N.
- In:
Entrepreneurship in international marketing
,
(pp. 239-266)
.
2015
Persistent link: https://www.econbiz.de/10010493027
Saved in:
5
A literature review, classification, and simple meta-analysis on the conceptual domain of international marketing : 1990 - 2012
Rana, Sudhir
;
Sharma, Somesh Kr.
- In:
Entrepreneurship in international marketing
,
(pp. 189-222)
.
2015
Persistent link: https://www.econbiz.de/10010493030
Saved in:
6
The effect of social media adoption on exporting firms' performance
Alarcón, María del Carmen
;
Rialp Criado, Alex
;
Rialp …
- In:
Entrepreneurship in international marketing
,
(pp. 161-186)
.
2015
Persistent link: https://www.econbiz.de/10010493031
Saved in:
7
Export marketing strategy and performance among micro and small Brazilian enterprises
Cunha, Reynaldo Dannecker
;
Rocha, Thelma Valeria
- In:
Entrepreneurship in international marketing
,
(pp. 129-159)
.
2015
Persistent link: https://www.econbiz.de/10010493032
Saved in:
8
The effects of dynamic capabilities on value-based pricing and export performance
Hofer, Katharina
;
Niehoff, Lisa Maria
;
Wuehrer, Gerhard A.
- In:
Entrepreneurship in international marketing
,
(pp. 109-127)
.
2015
Persistent link: https://www.econbiz.de/10010493033
Saved in:
9
The effects of entrepreneurial marketing strategies on the long-term competitive sustenance of born global firms : examples from the Indian knowledge-intensive services industry
Kumar, Nishant
;
Yaklef, Ali
- In:
Entrepreneurship in international marketing
,
(pp. 45-72)
.
2015
Persistent link: https://www.econbiz.de/10010493039
Saved in:
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