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Search: subject_exact:"Globales Marketing"
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International marketing
5,027
Internationales Marketing
5,027
Marketingmanagement
715
Marketing management
701
Multinationales Unternehmen
700
Transnational corporation
675
Consumer behaviour
662
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662
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592
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576
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576
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502
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487
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423
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408
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402
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396
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396
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395
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389
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374
KMU
332
SME
332
Markenimage
328
Brand image
327
China
287
Kulturelle Identität
267
Cultural identity
266
Marketing
236
Unternehmenserfolg
230
Firm performance
229
Brand
207
Markenartikel
203
Schwellenländer
202
Emerging economies
200
EU countries
173
EU-Staaten
173
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173
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982
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326
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1,973
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291
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126
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109
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89
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73
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68
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59
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59
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42
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42
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30
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29
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29
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21
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20
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Kotabe, Masaaki
29
Czinkota, Michael R.
28
Douglas, Susan P.
25
Cavusgil, S. Tamer
24
Samiee, Saeed
24
Ronkainen, Ilkka A.
23
Diamantopoulos, Adamantios
22
Sander, Matthias
19
Griffith, David A.
18
Jain, Subhash C.
18
Keegan, Warren J.
18
Meffert, Heribert
18
Zentes, Joachim
18
Ghauri, Pervez N.
17
Swoboda, Bernhard
17
Zou, Shaoming
17
Craig, C. S.
16
Fantapié Altobelli, Claudia
16
Manrai, Ajay K.
16
Mooij, Marieke K. de
16
Steenkamp, Jan-Benedict E. M.
16
Katsikeas, Constantine S.
15
Leonidou, Leonidas C.
15
Sheth, Jagdish N.
15
Solberg, Carl Arthur
15
Sousa, Carlos M. P.
15
Schlegelmilch, Bodo B.
14
Westjohn, Stanford A.
14
Berndt, Ralph
13
Johansson, Johny K.
13
Kaynak, Erdener
13
Laroche, Michel
13
Cateora, Philip R.
12
Javalgi, Rajshekhar G.
12
Magnusson, Peter
12
Meissner, Hans Günther
12
Müller, Stefan
12
Usunier, Jean-Claude
12
Gabrielsson, Mika
11
Julian, Craig C.
11
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American Marketing Association
10
UNCTAD / Secretariat
10
GATE Germany, Konsortium Internationales Hochschulmarketing
8
International Trade Centre
7
Fördergesellschaft Marketing an der Universität Augsburg
5
Institute of Marketing and Management <Delhi>
5
Springer Fachmedien Wiesbaden
5
UNCTAD
5
Edward Elgar Publishing
4
IGI Global
4
International Chamber of Commerce
4
Springer International Publishing
4
Indian Institute of Foreign Trade <Delhi>
3
Institut für Weltwirtschaft
3
National Bureau of Economic Research
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
World Institute for Development Economics Research
3
Books on Demand GmbH <Norderstedt>
2
Business & Economics Society International
2
Chambre de commerce et d'industrie de Paris
2
Donecʹkyj Nacionalʹnyj Universytet
2
Georg-August-Universität Göttingen / Abteilung Industrielles Management
2
Harvard Graduate School of Business Administration
2
Indian Institute of Foreign Trade
2
Information Resources Management Association
2
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
2
International Symposium on Trade Efficiency <1994, Columbus, Ohio>
2
Internationale Vereinigung der Textilindustrie
2
National Council of Applied Economic Research
2
Russell Sage Foundation
2
School of Business <Ottawa> / International Business Study Group
2
Société pour l'Expansion des Ventes de Produits Agricoles et Alimentaires <Paris>
2
Springer-Verlag GmbH
2
Technische Universität Dresden / Fakultät Wirtschaftswissenschaften
2
USA / International Trade Administration
2
UVK Verlagsgesellschaft mbH
2
Universität Augsburg / Lehr- und Forschungsteam Marketing
2
William Davidson Institute <Ann Arbor, Mich.>
2
AGRI 2000 <Bologna>
1
AMA Summer Academic Conference <2021, Online>
1
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Published in...
All
International marketing review
124
Journal of international marketing
121
Journal of global marketing
111
Journal of business research : JBR
102
International business review : the official journal of the European International Business Academy
44
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
42
Industrial marketing management : the international journal for industrial and high-tech firms
38
Advances in international marketing
37
SpringerLink / Bücher
37
Journal of international consumer marketing
33
Europäische Hochschulschriften / 5
31
Handbook of research in international marketing
26
Journal of euromarketing
26
The journal of brand management : an international journal
25
Asia Pacific journal of marketing and logistics
24
European journal of marketing : EJM
24
Management international review : mir ; journal of international business
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
21
International journal of advertising : the quarterly review of marketing communications
18
Journal of strategic marketing
18
Journal of the Academy of Marketing Science
18
The SAGE handbook of international marketing
18
The journal of business & industrial marketing
17
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
15
Journal of world business : JWB
15
The journal of product & brand management
15
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
European journal of international management : EJIM
14
Handbook of research on international advertising
14
Journal of marketing
14
Marketing intelligence & planning
14
Gabler Edition Wissenschaft
13
International journal of business and globalisation : IJBG
13
International marketing ; Vol. 1
13
International marketing ; Vol. V
13
Journal of macromarketing : examining the interactions among markets, marketing, and society
13
Journal of marketing management : MM
13
Research handbook on export marketing
13
Springer eBook Collection
13
International marketing ; Vol. 2
12
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Source
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ECONIS (ZBW)
5,027
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5,001
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Date (oldest first)
5001
American leather in foreign markets
Schnitzer, Julius
;
Longanecker, David E.
-
1928
Persistent link: https://www.econbiz.de/10002787506
Saved in:
5002
Strategic planning for export marketing
Root, Franklin R.
-
1966
Persistent link: https://www.econbiz.de/10002700076
Saved in:
5003
Profitable export marketing
Maddan, Martin
-
1955
Persistent link: https://www.econbiz.de/10002422085
Saved in:
5004
Researching foreign markets
Lovell, Enid Baird
-
1955
Persistent link: https://www.econbiz.de/10002398407
Saved in:
5005
The French market : an introduction for British exporters
McGrath, Michael
-
1963
Persistent link: https://www.econbiz.de/10002408633
Saved in:
5006
Export markets for Indian lac
National Council of Applied Economic Research
-
1958
Persistent link: https://www.econbiz.de/10002367708
Saved in:
5007
Penetrating the international market : effective overseas distribution
Stuart, Robert Douglass
-
1965
Persistent link: https://www.econbiz.de/10002174913
Saved in:
5008
Export practice
Baxter, Ian F. G.
(
ed.
);
Feltham, Ivan R.
(
ed.
)
-
1964
Persistent link: https://www.econbiz.de/10002174918
Saved in:
5009
Export Advertising
Brown, David Leslie
-
1923
Persistent link: https://www.econbiz.de/10002329790
Saved in:
5010
International Marketing of surplus wheat
Carr, George J.
-
1932
Persistent link: https://www.econbiz.de/10002331619
Saved in:
5011
Indias̕ export strategy
Agarwala, Prakash Narain
-
1978
Persistent link: https://www.econbiz.de/10001807645
Saved in:
5012
Management of international advertising : the role of advertising agencies
Miracle, Gordon E.
-
1966
Persistent link: https://www.econbiz.de/10002498897
Saved in:
5013
The export apple market, 1934 - 35
Gornall, W. B.
-
1935
Persistent link: https://www.econbiz.de/10009784559
Saved in:
5014
The export apple market, 1933 - 34
Gornall, W. B.
-
1934
Persistent link: https://www.econbiz.de/10009784566
Saved in:
5015
Export marketing in India; problems, practices, and impact
Rao, C. P.
-
1970
Persistent link: https://www.econbiz.de/10001665955
Saved in:
5016
The Export Marketing of dehydrated alfalfa
Norris, Arthur J.
-
1967
Persistent link: https://www.econbiz.de/10003467776
Saved in:
5017
Practical exporting
Mac Donald, Philip
-
1949
Persistent link: https://www.econbiz.de/10003622757
Saved in:
5018
Marketing cotton for export
Tutt, Ernest L.
;
Meadows, William Ranson
-
1924
Persistent link: https://www.econbiz.de/10002932844
Saved in:
5019
Standard export documents : prep. by Services Baranch, Export Services Division, Department of Trade and Industry
1968
Persistent link: https://www.econbiz.de/10003685633
Saved in:
5020
The Liberian internal market system
Handwerker, Winston Penn
-
1971
Persistent link: https://www.econbiz.de/10002609151
Saved in:
5021
Export marketing research for developing countries
1967
Persistent link: https://www.econbiz.de/10014386442
Saved in:
5022
A letter to Arthur Young, Esq : on the bill now depending in Parliament to prevent the exportation of wool
Day, Thomas
-
1788
Persistent link: https://www.econbiz.de/10012352824
Saved in:
5023
Multinational marketing management
Keegan, Warren J.
-
1974
Persistent link: https://www.econbiz.de/10014448751
Saved in:
5024
Marketing management in multinational firms
Wiechmann, Ulrich E.
-
1976
Persistent link: https://www.econbiz.de/10013482087
Saved in:
5025
The export market for pork and lard
Dowell, Austin A.
;
Olson, Robert E.
;
Jesness, Oscar Bernard
-
1953
Persistent link: https://www.econbiz.de/10013336522
Saved in:
5026
International marketing of nuclear power plants
Nehrt, Lee Charles
-
1966
Persistent link: https://www.econbiz.de/10013402616
Saved in:
5027
European research in international business
Ghertman, Michel
(
ed.
);
Leontiades, James
(
contributor
)
-
1978
Persistent link: https://www.econbiz.de/10000063333
Saved in:
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